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How to Calculate The Cost of Acquiring a Customer

It can be tricky to determine where to invest money in your business to help it grow. What will give you the return on your investment without negatively impacting your business? Learn to calculate the cost of acquiring a new customer for your business.

By the Numbers: Here’s How Small Businesses Are Allocating Their Savings in 2022

Setting aside savings for small business owners has become more of a focus than ever before. Here are the top goals small business owners are saving for according to Square data.

ECommerce Automation: What It Is and How to Do It

What is eCommerce automation? Here’s everything you need to know about eCommerce automation, its benefits, and how you can use it in your business.

How to Sell on TikTok: 5 Tips for Success

Here’s your step-by-step guide for how to sell on TikTok using TikTok Shops, LIVE Shopping, TikTok Ads, user-generated content, and more.

Top Holiday Shopping Trends for 2022

The 2022 holiday shopping season is here. These are the top purchasing, shopping, and gifting trends this holiday season, based on Square and Afterpay data.

How to Attract Customers with Your Online Directory Listings

Booking platform and business directory listings are an important element of your digital presence.

Social Selling 101: Tips and Strategies for Your Business

Social selling builds relationships with customers on social media platforms. These tips and strategies will help develop and grow your social selling presence.

Americans splurge on beauty, despite pullbacks elsewhere

Americans are splurging on beauty products as they tighten their budgets elsewhere. Makeup sales have gone up across stores, according to market research company IRI, even as retailers see shoppers pull back on many discretionary items.

How Masala Wok and Tikka Shack Expanded to 14 Locations With Square

Founders Pramod Prodduturi and Bhoopal Reddy have used Square to expand their fast-casual restaurants to 14 locations.

Is a Business Loan a Secured or Unsecured Loan?

Taking on outside financing, whether it be through crowdfunding, investors, or a loan could be a crucial step in growing your business. If you’re considering a business loan, here are some differences between secured and unsecured loans.

Employee Scheduling: Seven Options For Your Businesses

From fixed to flexible and everything in between, the way you schedule your employees will likely be driven by the type of business you own.

Understanding the Washington State Minimum Wage in 2023

Browse this comprehensive guide to the Washington minimum wage in 2023, including exemptions, projections, and other information for small business owners.

How to Sell on Facebook as a Business

Here’s your step-by-step guide for how to sell on Facebook as a business using Facebook Shops, Facebook Marketplace, and Facebook Reels.

Only In Austin: Here To Stay

“Only In Austin” highlights five queer-owned businesses to explore the intersection of identity, community, and entrepreneurship.

The Top Mobile Commerce Trends for 2023

What are the top mobile commerce trends for 2023? Here’s what to know about the evolving mobile commerce market and innovations in mCommerce.

What Is the Federal Minimum Wage?

What is the federal minimum wage in 2023? Learn more about its history and how this important rule applies to your business.

Understanding the Wisconsin Minimum Wage

A comprehensive guide to minimum wage in Wisconsin, including annual increases, helpful resources, and updated information for 2023.

Virginia Minimum Wage Increases: Everything You Need to Know in 2023

Browse this comprehensive guide to the Virginia minimum wage in 2023, including exemptions, projections, and other information for small business owners.

Here's How RAP Management Streamlines Finances With Technology

RAP Management is a sustainable pavement materials manufacturer. Learn how it meets customers of all sizes with flexible payment solutions.

What You Need to Know About Wyoming's Minimum Wage in 2023

Browse this comprehensive guide to the Wyoming minimum wage in 2023, including exemptions, projections, and other information for small business owners.

Understanding the Tennessee Minimum Wage in 2023

Here’s a quick guide with a summary of minimum wage laws and restrictions in Tennessee.

What You Need to Know About Washington D.C.’s Minimum Wage

What is the minimum wage in Washington DC in 2023? Square has everything you need to know about upcoming minimum wage changes.

Your Guide to the Arkansas Minimum Wage

Here’s a guide to keep business owners in Arkansas up to date on state minimum wage requirements.

New Hampshire Minimum Wage 2023: What You Need to Know

What is the minimum wage in New Hampshire in 2023? Square has everything you need to know about upcoming minimum wage changes.

Your Guide to Texas' Minimum Wage in 2023

Browse this comprehensive guide to the Texas minimum wage in 2023, including exemptions, projections, and other information for small business owners.

Everything You Need to Know About the Arizona Minimum Wage

Small business employers and their employees should be aware of the minimum wage requirements in Arizona.

How This Brewery-Gastropub Saves 6 Hours a Week With Integrated Payroll

Entrepreneurs Joe Correia and John Dantzler grew their business and maximized their time during the COVID-19 pandemic with the help of Square systems and tools.

The Best Small Business Ideas for 2022

Are you an entrepreneur looking for small business ideas to capitalize on in the new year? We pulled together a list of business ideas for 2022.

4 Online Payment Methods That Customers Want (and How to Use Them)

No matter where you sell, customers want options when they pay. Here are four of the most popular online payment methods and how to use them.

Social Commerce 101: Examples, Platforms, and Tips

What is social commerce and how can you start selling on social platforms? Find social commerce trends, stats, examples, and best practices in our comprehensive guide.

Restaurant and Bar Staffing Guide: Tips to Run, Grow and Train Your Team

Here are tips and tools for successfully growing your food and beverage business while taking care of your team.

How Live By The Sword Evolved Its Businesses with Connected Tools

Two friends expanded a 200 square-foot market booth into a mini-chain in five years. Here are the tools that powered their growth.

Business Staffing Guide: How To Run, Grow and Train Your Team

What can you do to recruit and retain top talent in a challenging and evolving labor market? Here’s our guide.

5 Ways You can Optimize Your Business With Scheduling Software

After implementing scheduling tool easily connected to their POS and payroll, the operators of Garden Apothecary quickly started to alleviate staffing headaches.

How to Sell on Instagram: 4 Tips for Success

Here’s your step-by-step guide for how to sell on Instagram with posts, ads, stories, reels, influencers, live selling, and more.

4 Budgeting Methods for Business Success

Budgeting methods and tools can help you keep track of where your money is going and help you make decisions that help you meet your business’s financial goals. Here are a few types of budgeting methods commonly used by businesses.