Square Marketing

Engage customers and reach new ones.

Expand your business with personalized, one-time and automated email and text campaigns to keep your customers engaged.

Build stronger customer relationships
and drive repeat business

Market your business more effectively.

Whether you want to promote in-store events and new products, send last-minute deals, or provide seasonal offers, Square Marketing can help you drive traffic to your online and physical stores. Choose a different campaign type and template based on your business goals.

Save time with automations.

Let Square do the work for you so you can focus on running your business. With a one-time setup you can send recurring automated campaigns to welcome new customers, to wish customers a happy birthday, to bring back lapsed customers, to send abandoned-cart reminders, and more. Easily track the success of each campaign from your Square Dashboard.

Make the most of our free CRM tools.

Square Customer Directory is a free customer relationship management (CRM) tool built into your Square Point of Sale that gives you a 360-degree view of your customers. Store their information, view how they interact with your business, and create custom groups based on their purchasing habits — all in one place. Square Customer Directory integrates with Square Marketing and syncs sales across all channels and store locations, so you can track attributed sales and coupon redemption.

Learn more about Square Customer Directory

Reach new customers with Google Reviews.

Google Reviews can help you rank higher and build your brand’s online presence to convert prospective buyers into customers. With Square Marketing, you can set up automatic email and text campaigns to collect Google Reviews after a sale — at no extra cost.

Marketing tools to help
you keep growing

Square Email

Create, send, and track email marketing campaigns in minutes to increase repeat business.

Explore Square Email Marketing

Square Text Message

Reach customers directly and easily with one-time and automated text message campaigns.

Explore Square Text Message Marketing

Tools that work together for a
complete marketing solution

Follow up email campaigns with a text.

Boost customer engagement by following up an email campaign with a text message to remind customers about your promotion before it ends.

Drive traffic to all your storefronts.

Email and text message campaigns are a great way to promote your online or physical store. When used together they can be a great way to take customers from interested to sold.

Reach a broader audience.

Texts have a 98% open rate and are a direct, personal way to reach customers. Use text and email marketing campaigns together to engage customers wherever they are.

Try Square Email

Try Square Text
Message Marketing.


Marketing resources