Building customer relationships is a crucial part of running a successful business. Over time, strong customer engagement will lead to repeat sales and turn customers into spokespeople for your business. A customer relationship management, or CRM, strategy will help you collect information to personalize your approach and help you reach customers with the right information at the right time.
Businesses of all types and sizes can get started with Square Point of Sale to keep track of sales, customer data, and performance metrics. From loyalty programs to marketing automation, you can choose the right add-ons for your business now, and add more in the future. In this guide, we’ll cover how you can grow your business by managing customer relationships with a tailored communication strategy.
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