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Counter Trends

Kristen Hawley digs into what's behind successful local restaurants and how those trends drive the future of hospitality.

Ask a CPA: Where Tax Questions Meet Expert Answers

Navigating the complexities of tax regulations can be daunting, but having an expert CPA answer your pressing questions can make all the difference in helping you stay informed and compliant.

At the Chef’s Table: Insights from Award-Winning Chefs

Step into the kitchens and behind the scenes of award-winning restaurants. This series delves into first-hand stories of renowned chefs as they recount their triumphs, challenges, and unforgettable moments as they shape their restaurant dreams into reality.

The Essential List of Multihyphenate Businesses

A salon that doubles as a cafe. A restaurant with a successful merch line. We all recognize a Square business when we walk into one, it’s just a little different. So what do you call this new breed of businesses with more than one offering? We call them multihyphenates. With multiple revenue streams, they need multiple hyphens to describe the wildly creative ways they bring value to customers’ lives.

Multihyphenate businesses are made possible by Square, opening up any entrepreneur to try something new. This series celebrates these ambitious entrepreneurs who found success with their out-of-the-box business models. We hope learning about them inspires you to build on what you do, your way.

Built for Beauty

Join celebrity stylist and entrepreneur Chris Appleton, along with Square ambassadors Sofie Pavitt and Nikki Ally Rae, as they share the lessons they’ve learned in their careers and the skills fellow beauty business owners should master to scale their growth.

The Viral Effect

The Viral Effect is a series that follows viral businesses in order to help business owners apply learnings and navigate vigorous growth.
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