Starting Your Business

You’re finally doing it — you’re starting a business. As you embark on this new chapter, you might have questions, need tips, or want inspiration from other business owners who have overcome hurdles to build winning companies. Here you can find what you need from the day you put pen to paper to write a business plan all the way to your Grand Opening and beyond.

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Gen Z: Future Business Leaders

Gen Z is one of the most entrepreneurial generations ever, redefining what it means to use business as a force for change. Gen Z’ers were born between 1997-2012, and influences like the Great Recession, social media, and growing up with the Internet have heightened their passion and talent for entrepreneurship. Research from EY found that 53% of Gen Z’ers want to start their own business over the next decade. Keep reading to get a snapshot of what Gen Z cares about, the types of businesses they’re building, and how these young entrepreneurs are reshaping the future of business.

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Contributors and Experts

Austin Tedesco

Austin Tedesco

Editor, Management

Deborah Findling

Deborah Findling

Executive Managing Editor

Meredith Galante

Meredith Galante

Contributor

Eric Rosenberg

Eric Rosenberg

Consultant

Finance

Paige Newberry

Paige Newberry

Consultant

Chidinma Nnamani

Chidinma Nnamani

Writer

Food industry, digital marketing, technology

Tools View all

Explore our free tools to help you get your business up and running.

A great manager knows how to balance operations with people skills. They understand finances, scheduling, and compliance, but they also motivate staff, build a strong culture, and make sure customers are consistently happy.”

READ MORE: How To Run a Bar: 11 Proven Tips for Success (2025)

Podcast Episodes View all

Listen to Square’s suite of original podcasts to hear how how entrepreneurs like you are mastering the basics to build successful businesses

Case Studies View all

See how other businesses are using Square tools to innovate, manage, and grow.

Products View all

A suite of products to help you start your business.

Square Payments

Square Payments

Easily accept and process payments with Square.

See how -/^
Square Reader

Square Reader

Never miss another sale with a free card reader.

See how -/^
Websites

Websites

Build a free online store or eCommerce website.

See how -/^
Square Point of Sale

Square Point of Sale

Get a POS designed for your business.

Learn more -/^
Square Stand

Square Stand

Turn your iPad into a point of sale.

See how -/^
Square Checking

Square Checking

See all your earnings in one place.

Learn more -/^
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