The Bottom Line | A Publication By Square

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Built for Beauty

May 20, 2024 — 1 min read

Join celebrity stylist and entrepreneur Chris Appleton, along with Square ambassadors Sofie Pavitt and Nikki Ally Rae, as they share the lessons they’ve learned in their careers and the skills fellow beauty business owners should master to scale their growth.

The Top Multihyphenate Restaurants That Also Have a Successful Merch Shop

Reaching Customers

The Top Multihyphenate Restaurants That Also Have a Successful Merch Shop

Jun 03, 2024 — 4 min read

The Future of Customers Report: 2024 Edition

Reaching Customers

The Future of Customers Report: 2024 Edition

Jan 31, 2024 — 2 min read

Influencer Marketing in Restaurants: What to Know

Reaching Customers

Influencer Marketing in Restaurants: What to Know

Apr 11, 2024 — 5 min read

Reaching Customers

Loyalty Programs: Why They Matter and How to Start One

Apr 04, 2024 — 4 min read

Editor’s picks

Explore curated articles, podcasts, and more that Square editors have hand selected to help you navigate as you start and operate your business, grow and manage your team, organize your finances, and reach your customers.

Operating Your Business

3PL vs In-House Logistics: Which Option Is Best for Your Business?

May 10, 2024 — 2 min read

Starting Your Business

How to Stage a Restaurant Soft Opening

Mar 22, 2024 — 4 min read

Reaching Customers

3 Ways To Build a More Resilient Beauty Business

May 20, 2024 — 1 min read

Growing Your Team

A New Hire Onboarding Checklist for Remote and In-Person Employees

Apr 23, 2021 — 6 min read

Collection

Restaurant 101: Start, Grow, Expand

Know what it takes to open a restaurant, from startup costs, to registration requirements, equipment essentials and more. Complete with guidance from industry peers and leaders.

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How to Create a Marketing Budget [+ Free Templates]

Reaching Customers

How to Create a Marketing Budget [+ Free Templates]

Feb 23, 2024 — 5 min read

Utilizing a marketing budget template can help keep you organized, track your marketing efforts, and manage your finances. Read on to understand how to use a template and download your own.

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Mobile Commerce

The way people are buying and selling items is changing, and mobile commerce is leading the charge. Mobile commerce is a type of eCommerce that enables people to purchase items directly through their mobile devices, like phones and tablets. And purchases are surging, with 59% of consumers saying they bought items directly from social media, according to our latest Future of Commerce report. Use this collection to learn how to get started with mobile commerce so you can reach new customers where they already are.