Amidst an ongoing pandemic, the U.S. Census Bureau’s second quarter retail eCommerce sales estimates show that the eCommerce share of all retail trade leapt up to 16.1% from 11.8%.
With so many limitations on what can happen in stores this year, retailers need to captivate consumers with new kinds of holiday experiences and events. Read on to find out how.
Experience is becoming increasingly more important to where and how customers choose to shop. Learn more about how companies are approaching and curating experiences that meet their customer’s needs.
We don’t have a crystal ball, but we do have millions of transactions from Square sellers across the country, and this is what we predict consumers will be spending their money on in 2020.
Square data reveals how to take full advantage of gift card demand this holiday season.
From how to set up your online store for experiential gift giving to telling a brand story that captures shopper attention, we’ve assembled everything you need to stay competitive during the holidays.
COVID-19 has changed where we shop, but not how. From procrastinators to bargain hunters, here are eight types of shoppers to reach this holiday season.
Our collaboration with the National Christmas Tree Association predicts the best day for consumers to buy their Christmas tree.
This holiday season, shoppers are on the hunt for the perfect experience. Fueled by millennials, experiential gifts have risen in popularity. Here’s why.
With the rise of social media, shoppers care more than ever about showcasing and vetting purchases online. Here’s how sellers can craft shareable moments.
Ethical shoppers care about the effects of their buying habits. In a time of increased social good, they want brands to care, too. Here’s how to reach them.
Traditionalists live and breath holiday spirit. From themed gifts to product displays, here’s how sellers can create a holly, jolly shopping experience.
Holiday gifts have become less about the item and more about the memory it offers. Read on to learn how to give shoppers the gift of experiential retail.
Brand loyalty is more important than ever this year, as holiday shoppers head online for their favorites brands. We compiled some tips to help reach them.
An impulse buyer will follow their instincts when it comes to holiday shopping. Here’s how to capture their attention as they head online due to COVID-19.
Seasonal pop-ups can be a great way to build a customer base and test products. Here is some holiday-themed advice for sellers looking to get started.
The NRF reports that 76% of shoppers consider discounts and promotions to be either very or extremely important to them. Here’s how to reach them.
There is always a group of shoppers who saves their gift hunting for the last minute. Here’s how to help them out this holiday season.