Around the Corner: New York City Edition

Meet the business owners, employees, and customers who keep the five boroughs thriving. Around the Corner: New York City Edition is your NYC neighborhood business guide, showcasing inspiring local business success stories from Manhattan's Upper West Side to Harlem, Queens, Brooklyn and beyond. This collection highlights real-life lessons from local entrepreneurs on what it takes to operate in the city, stand out, and build community.

Featured

Starting Your Business

From TikTok to the Table: What I Learned From Opening Salt Hank’s

by Henry Laporte

Oct 20, 2025 — 4 min read

When I was presented with the perfect shop lease in the West Village, I had exactly one day to decide if I was ready to turn my dream into reality. Here's what happened when I said yes, and what went into opening my first restaurant.

Reaching Customers

After the Booth: Your Post-Event Checklist for Turning Booth Visitors Into Customers

by Kim Robinson

Nov 20, 2025 — 4 min read

The sale doesn’t end when your pop-up is over. Learn how to turn your event sales data into meaningful follow-ups that turn new buyers into repeat fans.

Selling Anywhere

Before the Booth: Your Pop-Up Vendor Setup Guide

by Kim Robinson

Nov 20, 2025 — 7 min read

Most pop-up vendors show up to events hoping for the best. The smart ones stack the deck in their favor before they ever unload their car.

Power your day with a pocketable POS

See how -/^

Reaching Customers

What Makes a Business Unforgettable? Lessons from NYC’s Curators of Cool

by Alexis Benveniste

Oct 01, 2025 — 7 min read

Anna and Garrett Albury, tastemakers and founders of the newsletter coolstuff.nyc, share what makes a New York City business stand out — from blending thoughtful design with multi-concept spaces to forging neighborhood roots.

No. 6 Janie Deegan Changed Her Life and Built 3 NYC Bakeries That Ship Nationwide

by Kristen Hawley

Sep 30, 2025 — 3 min read

Janie Deegan built Janie’s Life-Changing Baked Goods from scratch — turning her Pie Crust Cookie into a best-seller that now powers partnerships with Madison Square Garden and major corporate clients.

Growing Your Team

3 Ways New York City Employers Retain and Empower Their Teams

by Shaye Weaver

Sep 05, 2025 — 4 min read

Staff turnover is costly. NYC business owners are fighting it with care, community, and career growth. Here's how.

Operating Your Business

Late-Night Spending Surges 11% in Queens: Square Data Reveals NYC Spending Habits

by Alexis Benveniste

Aug 29, 2025 — 7 min read

Square data offers a window into shifting consumer behavior, micro-neighborhood identities, and what NYC business operators need to know to stay ahead. From Queens' late-night activity uptick to Brooklyn’s gourmet pizza preferences, the trends point to broader macro shifts in how, where, and why New Yorkers spend.

Operating Your Business

Charles Pan-Fried Chicken — How Two Chefs Revived a Harlem Gem and Expanded Across NYC

by Maya Rollings

May 28, 2025 — 4 min read

Learn how Chef Quie Slobert and Chef Charles Gabriel rebuilt Charles Pan-Fried Chicken, expanding to multiple locations while prioritizing community and using technology.

Learn how Charles Pan-Fried Chicken tracks sales

Watch the episode -/^

Operating Your Business

Secrets to Scaling Quickly: Lessons from a Legendary Soul Food Restaurant

by Quie Slobert

May 28, 2025 — 5 min read

Charles Pan-Fried Chicken scaled to four locations in 13 months by focusing on consistency, onboarding the right technology, and knowing when to leap. Learn how you can grow while staying authentic to your business.

Starting Your Business

The Art of the Pivot: Lessons from My Career as a Chef Turned Apparel Entrepreneur

by Alex McCrery

May 07, 2025 — 5 min read

Discover the key entrepreneur lessons—planning for every scenario, embracing the confidence to fail, launching lean, and testing your market—plus actionable business pivot tips to help you navigate career curveballs and build your next venture with clarity and confidence.

Reaching Customers

Chip City — How Chip City Baked Its Way to Million Dollar Investments and 50 Locations

by Maya Rollings

Apr 28, 2025 — 4 min read

Peter Phillips and Theodore Gailas built their business on the love of cookies. Read how their focus on customers and the right business tools catapulted them to success.

Starting Your Business

Datz Deli — How a Missing Ingredient Took This Guyanese Deli From Local Gem to National Spotlight

by Maya Rollings

Mar 31, 2025 — 3 min read

Read how this Guyanese deli turned a lack of cheese slices into a viral hit with three locations and a mention in The New York Times.

Reaching Customers

I’m NYC’s Acne Whisperer. What I Wish More Beauty Professionals Knew About Marketing

by Sofie Pavitt

Mar 05, 2025 — 3 min read

Beauty professionals often ask me how I grew the business. I don’t have a shortcut for landing celebrity clients (I wish I did!), but here are four marketing principles that have made our success possible.

Managing Your Finances

Your Guide to New York’s Minimum Wage

by Square

Jan 28, 2025 — 2 min read

Small business employers and their employees should be aware of the minimum wage requirements in New York.

Operating Your Business

The Top Multihyphenate Businesses to Visit in Brooklyn

by Maya Rollings

Sep 24, 2024 — 4 min read

For decades, Brooklyn, New York has represented the perfect fusion of culture and history. Now its businesses are finding their own fusion.

Starting Your Business

Scaling L’industrie Pizzeria, New York’s Favorite Slice, From Brooklyn to the West Village

by Natalie Zunker

Feb 16, 2024 — 4 min read

Since opening in 2017, this neighborhood slice shop has created a loyal community by focusing on making the best pizza. Now, they've taken their talents to a new neighborhood, expanding their footprint with help from Square.

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Around the Corner: Los Angeles Edition

Around the Corner: Los Angeles Edition spotlights the chefs, creators, and entrepreneurs shaping the city’s local business scene. From the family legacy behind Woon to the craftsmanship poured into Offset Coffee, take a page from your neighborhood business owner's playbook. Discover how local leaders innovate, connect with customers, grow their businesses, and their community impact. Get Square insights about evolving consumer behavior, plus, hear from locals about what’s worth lining up for.

Around the Corner: Atlanta Edition

Around the Corner: Atlanta Edition is your guide to thriving in Atlanta's local business community. From restaurant owners in Midtown to makers in East Atlanta Village, discover how entrepreneurs connect with customers, grow their businesses, and uplift their neighborhoods.

Around the Corner: San Francisco Edition

Real stories. Hyperlocal data. Community-first advice. Welcome to Around the Corner: San Francisco Edition—your neighborhood business guide. Here you'll meet the owners, staff, and customers who shape the city. Explore insights from North Beach, the Mission, the Outer Sunset, and the blocks in between. Discover how local entrepreneurs market their business. Learn how they grow alongside the community and, of course, where they like to eat after a long shift.

Around the Corner: New York City Edition

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