Collection

The Pop‑Up Shop and Event Starter Kit

Discover how pop-ups are reshaping retail and dining, from short-term shops that generate publicity to immersive culinary or retail experiences that build lasting customer loyalty. Explore insights, strategies, and stories to inspire your own pop-up success.

After the Booth: Your Post-Event Checklist for Turning Booth Visitors Into Customers

After the Booth: Your Post-Event Checklist for Turning Booth Visitors Into Customers

The sale doesn’t end when your pop-up is over. Learn how to turn your event sales data into meaningful follow-ups that turn new buyers into repeat fans.
Before the Booth: Your Pop-Up Vendor Setup Guide

Before the Booth: Your Pop-Up Vendor Setup Guide

Most pop-up vendors show up to events hoping for the best. The smart ones stack the deck in their favor before they ever unload their car.
Atlanta’s NaanStop Shares How to Start a Pop-Up Fundraiser That Builds Community and Drives Business Growth

Atlanta’s NaanStop Shares How to Start a Pop-Up Fundraiser That Builds Community and Drives Business Growth

Using family recipes and a community-first approach, NaanStop has created a restaurant brand where giving back is as central as the food itself.
Starting a Pop-Up in San Francisco? Lo-Fi Oyster Co. Founders Share 7 Tips

Starting a Pop-Up in San Francisco? Lo-Fi Oyster Co. Founders Share 7 Tips

Before co-founding Lo-Fi Oyster Co., Emma Thomas-Sand and Justin Esposito immersed themselves in San Francisco’s food and music scenes. Now, they’re sharing lessons on building a pop-up business rooted in passion, community, and collaboration.
Blossoming From Pop-Up to Multihyphenate Plant Nursery With Plants & Spaces

Plants & Spaces — Blossoming From Pop-Up to Multihyphenate Plant Nursery With Plants & Spaces

Plants and Spaces owner Zilah Drahn discusses how partnering with Square helped simplify and streamline her business operations.
How to Create the Perfect Holiday Pop-Up Experience

How to Create the Perfect Holiday Pop-Up Experience

Seasonal pop-ups can be a great way to build a customer base and test products. Here is some holiday-themed advice for sellers looking to get started.
Growing From a Vintage Pop-Up to a Thriving Omnichannel Retail Business With Square

Poor George — Growing From a Vintage Pop-Up to a Thriving Omnichannel Retail Business With Square

How Poor George grew from a vintage pop-up to a thriving omnichannel retail business with a loyal customer base.
Mapping Broad Street Oyster Co.’s Journey From Pop-up Shop to Storefront Number 6

Mapping Broad Street Oyster Co.’s Journey From Pop-up Shop to Storefront Number 6

Here's how this seafood restaurant went from pop up shop to six physical locations in five years.
How to Open a Pop-Up Shop

How to Open a Pop-Up Shop

Pop-up shops can help take a business to the next level, no matter how big or small. Here's how to start and open a pop-up shop today.
What You Need to Know About Pop-Up Restaurants

What You Need to Know About Pop-Up Restaurants

If you're thinking about starting a pop-up restaurant, read this.
How to Create a Retail Pop-Up That Wows

How to Create a Retail Pop-Up That Wows

Thinking about trying out a pop-up version of your business? Check out this guide.
The New Payment Method You Should be Accepting at Your Pop-Up Shop

The New Payment Method You Should be Accepting at Your Pop-Up Shop

NFC payments are the fast, secure, and convenient — and you should be accepting them at your pop-up shop this season.

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