Generation E: How Gen Z Is Taking on Building a Business

Gen Z business owners share with us their entrepreneurial dreams, what keeps them motivated, how they equip themselves to get started and grow their businesses. Through a series of interviews we explore what tomorrow's business looks like for them.

Latest

Vintage retailer Funny Pretty Nice started out of necessity when Founder and CEO Natalia Spotts was called home by her parents to clear out her vintage clothes she had left in their garage. By age 23 she was opening up her first brick-and-mortar location.

Stories

This Gen Z Aesthetician Built Her Brand on Authenticity

No. 3 This Gen Z Aesthetician Built Her Brand on Authenticity

Aesthetician Savanna Boda started her business at 21 years old with no mentors or family to help her get it off the ground. Here's how she grew the business and the lessons learned along the way.
How This Gen Z Salon Owner Is Redefining Beauty and Business

No. 2 How This Gen Z Salon Owner Is Redefining Beauty and Business

Regal Beauty Co owner Elizabeth Jayne started her business when she was just 16. Today it is a thriving salon and retail shop. Learn how she grew it and what's next for the business.
How This Gen Z Business Owner is Building a “Reverse Generational Business”

No. 1 How This Gen Z Business Owner is Building a “Reverse Generational Business”

Stoned Fine Jewelry is a one-stop-shop for diamonds, precious stones, and fine jewelry that blends traditional diamond and gemstone concierge services with digital technologies. Founder Eve Gay started the company her junior year at Pepperdine University when a sustainable fashion internship fell through due to COVID.

Credits

Deborah Findling

Deborah Findling

Editor, Finance

Emily Toone

Emily Toone

Content Manager, AU

x
Results for

Based on your region, we recommend viewing our website in:

Continue to ->