Only In Albuquerque: Rooted

Only In Albuquerque highlights five Indigenous-owned businesses, where each entrepreneur explores how culture and heritage shape their work. By supporting their people, these Indigenous entrepreneurs drive the progress they set out to achieve.

5 episodes

➪ Play first episode


Lynnette Haozous Art play icon

Episode 1 Lynnette Haozous Art

"That's putting my medicine out there. We need people to be proud of where they come from. We need our culture to survive," says Lynnette Haozous. Lynnette is an artist whose murals across Albuquerque and other cities tell the story of her people.
Sage Mountainflower play icon

Episode 2 Sage Mountainflower

"To be able to be a fashion designer, not only is it my future, it's creating a future for my kids," says Sage Mountainflower. Sage is a beadwork artist and Indigenous fashion designer whose clothing line inspires confidence and Indigenous pride.
Native Guitars Tour play icon

Episode 3 Native Guitars Tour

"The person I am is because of everybody around me," explains Jir Anderson. Jir founded Native Guitars Tour in 2007 to provide performance opportunities for indigenous artists in Albuquerque and beyond.
Ts’uyya Farm play icon

Episode 4 Ts’uyya Farm

"There's a sacredness of eating the foods you grow," explains Reyna Banteah. Ts'uyya Farm feeds the Albuquerque community using her people's traditional farming methods.
Red Planet Books & Comics play icon

Episode 5 Red Planet Books & Comics

"I will not accept the idea that within American pop culture, Indigenous culture gets to be just left behind. That's impossible — we're still here," says Aaron Cuffee, who along with Dr. Lee Francis, own Red Planet Books & Comics, the only Indigenous-owned comic store.
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