Square Industry Insights: Client Loyalty in the Beauty Industry

To dig deeper into the relationship between beauty providers and their loyal clients, Square partnered with Morning Consult to survey consumers across North America.
by Square Jun 26, 2024 — 1 min read
Square Industry Insights: Client Loyalty in the Beauty Industry

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Client Loyalty in the Beauty Industry

Client Loyalty in the Beauty Industry

Client Loyalty in the Beauty Industry

Loyalty between clients and beauty providers is one of the strongest across industries. Square Future of Commerce data found that 56% of global consumers have a preferred beauty provider or always book the same provider. That number is even stronger for women in particular — 73% regularly visit a beauty or personal care business, and 61% prefer to see the same provider each time they visit. 

To dig deeper into the complex relationship between beauty providers and their loyal clients, Square partnered with Morning Consult to survey consumers across North America. In our Client Loyalty in the Beauty Industry report, you’ll find:

 

Explore even more customer insights in the Square 2024 Future of Customers report.

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