We’re proud to share that this month, select Caviar restaurant partners will participate in EAT (RED). DRINK (RED). SAVE LIVES, an initiative spearheaded by Mario Batali and led by the (RED) organization to raise money to fight AIDS. Throughout the month of June, anyone can show support by dining out or ordering in at participating restaurants that will make a donation to the Global Fund to Fight AIDS.
You can do your part without leaving your couch — simply visit Caviar online or in the app (for iOS and Android) to find out which beloved local restaurants near you are participating in the EAT (RED) campaign. Whether you’re craving the famous Milanesa torta at XOCO in Chicago, or the popular albóndigas from Boqueria in Manhattan, you can easily order select (RED) dishes for delivery from Caviar throughout the month of June and help (RED)’s fight against AIDS.
We caught up with John Sungkamee, who owns Emporium Thai in Los Angeles, to find out why he got his restaurant involved in the (RED) campaign this year.
Why did you decide to turn your restaurant (RED) this June?
Every day we try to do small things with great love at our restaurant. Participating in the EAT (RED) campaign is one more small step that enables us to easily give back to our community. Now we can help raise awareness about this cause and do our part to fight AIDS, too.
How is giving back to the community good for business?
By giving back to the community, your brand can go a long way. We value our customers and we’re grateful to have such strong support within the community already. We’re excited to give our patrons a chance to donate to the (RED) campaign this month, too. We know they’ll appreciate the opportunity to get involved in such an important cause while still supporting the local business they love.
What advice do you have for other business owners who want to give back to their community?
Giving back is like paying it forward! We’ve always advocated for getting involved with your community and doing what you can to help those that need it. Try to find opportunities that are meaningful to you and your staff. Start small and rest assured, you too can make a difference.