Get the Most Out of the National Restaurant Association Show With Square

Get the Most Out of the National Restaurant Association Show With Square
Whether you’re attending in person or tuning in from home, growth is on the agenda this year. Take a glimpse at what we’ll cover, plus ways you can maximize your experience.
Mar 29, 2024 — 2 min read
Get the Most Out of the National Restaurant Association Show With Square

Expansion is on every restaurant owner’s mind. How do we know? Ninety percent of restaurant leaders surveyed for the Future of Restaurants report said they are planning to grow revenue in new ways in 2024. And owners are going big. Nearly half (43%) of respondents said they plan to expand substantially this year by designing new ways for customers to order, adding brand new offerings, and providing experiences for their guests. 

Click to read the Future of Restaurants

Future of Restaurants Report: 2024 Edition

With growth being such a huge priority this year, Square Head of Product, Food & Beverage, Ming-Tai Huh is taking to the National Restaurant Association Show session floor with fellow restaurant founders Christopher Tompkins (Broad Street Oyster Co.) and Nathan Dalah (Fishbowl) to talk about life in the trenches growing their restaurants. Huh, Tompkins and Dalah will share actionable strategies that anyone can implement in their own restaurant. But that’s not all: Attendees joining us in Chicago this May will have access to four jam-packed days of seminars, exhibits, and events. Here’s how you can connect with us at the show and maximize your experience.

Tips for attending

Mark your calendar for programming on growth.

To understand how you can use technology to grow your restaurant by opening additional locations or launching brand new concepts, don’t miss our session. Speakers will cover how you can drive repeat customers while you expand, and what technology solutions can help you streamline processes as you grow. Following the session, meet other leaders in the restaurant space and learn about how technology can help you achieve profitability during our free happy hour.


Session: Growing Your Restaurant: How Technology Can Power Business Expansion

Sunday, May 19 | 11:00 a.m. – 11:30 a.m. 

Innovation Theater – North Hall – 5572

Add this session to your show planner


Happy Hour: Sip & Socialize with Square, 7shifts, and Chowly. 

Sunday, May 19 | 3:00 p.m. – 5:00 p.m.

Booth #5821 

RSVP here

Access the full program agenda for the complete list of sessions and culinary demos. Programming is broken down into six different tracks including technology strategies, operational solutions, and more.

Try out the latest restaurant tools and technology. 

Want help with Square solutions? Be sure to visit Booth #5821 to learn more about how restaurants use Square today to run and grow their business. 

Our team will be available to chat with you about available discounts and talk through new products and features. Learn more about what’s new from some of our partners, including R365 (#6227), OpenTable (#6451), Uber Eats (#7218), DoorDash (#6266), Paytronix (#5857), Ovation (#5751), MarginEdge (#5666), Raydiant (#5653), Flash Order (#5647), SoundHound (#6864) and more.

Come ready to connect with other operators. 

With attendees from all 50 states and over 100 countries, the show is a great place to meet and learn from other restaurant owners and operators. From experts leading sessions to peers sitting alongside you, prepare for engaging conversations about their challenges, the tools they’re using to overcome them, and what’s next for the industry.

Did you know?

Seventy-six percent of customers prefer that restaurants use automation technology in at least one area, like taking payments, tracking item availability, or making reservations, to help enhance efficiency. Insights like these can start the conversations you’ll have with other attendees at the National Restaurant Association show—and long term, inform decisions for your business that help it grow. Access the Future of Restaurants report for more.


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