Media Coverage Strategies: Get Press for Your Business

Media Coverage 101: How To Get Your Business Noticed

Getting media coverage for your business can be an efficient and cost-effective way to promote your business. Discover how to write newsworthy press releases, attract media attention for your business, and effectively pitch stories that journalists want to cover. These actionable resources can help you gain credibility, increase visibility, and grow your customer base through strategic media outreach.

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Reaching Customers

How to Get Media Coverage for Your Business

by Vidya Rao

Jun 17, 2021 — 6 min read

Media coverage can change the game for your business. Here are basic steps you can take to get noticed by the media, even if you don't have the resources to hire a PR person.

Reaching Customers

How to Distribute Your Press Release

by Aylon Pesso, Cyrena Guyot

Jul 17, 2025 — 3 min read

Whether you're announcing a new product, expansion, or milestone, learn how to get your press release in front of the right people. Discover the steps successful businesses use to secure media coverage and build lasting press relationships.

What Is a Press Release and How To Write One [With Free Template]

Reaching Customers

What Is a Press Release and How To Write One [With Free Template]

by Aylon Pesso, Cyrena Guyot

Jul 04, 2025 — 4 min read

Transform your business communications with our comprehensive press release writing guide. Learn industry-standard formatting, discover what makes news worthy content, and access a free template to craft professional announcements that catch media attention.