Invoice Examples for Every Kind of Business

Whether you’re a small business, sole proprietor, or freelancer, getting paid on time is of the utmost importance to keep your cash flow healthy. Having an invoicing system and process in place keeps your accounts organised and helps you get paid faster.

If you’re new to invoicing or looking to refresh your invoicing system, the first place to start is with the invoice itself. The invoice document is the most critical document in the process. Depending on the kind of business you run, the invoice needs to contain key pieces of data that help you keep records of your projects, deadlines, cash in, and cash out.

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To make sure that your invoices contain the right information and look professional (and to save time), you should use a an invoice template or online invoicing software like Square Invoices.

We’ve put together examples and tips for creating a number of different invoice types so you can customise those templates to work for your business.

Basic blank invoice example

basic blank invoice
This first example shows what a basic invoice might look like. You can include whatever information will keep you organised, but at the very minimum, all invoices should have:

  • An invoice number
  • Your business’s name and contact information
  • Your customer’s billing information
  • A description of the goods or services rendered
  • A due date (so you get paid on time)
  • Also remember to add a line for GST

Example invoice for freelancers

freelancer invoice
In addition to the information above, freelancers should break out specifics about the projects they’re working on. If you’re a freelancer, you should:

  • Itemise your work by project or by hour (or both)
  • Itemise any software or licensing fees you have incurred while working on your projects (for a designer, this might be font or image licensing)
  • Make a clear note of when the client will receive the final work and what date(s) payment is due

Example invoice for contractual work

contract work invoice
Like freelance invoices, an invoice for contractual work needs to break out the specifics of the contract you’ve agreed to. So be sure to:

  • Clearly itemise all the projects and tasks that you’ve agreed to
  • Itemise the cost of any goods, tools, or licenses you use to complete the projects
  • Remember to add a line for GST to your final invoice

Example invoice for professional services

services invoice
Service industries tend to have a lot of issues with chargebacks since it’s difficult to determine when a service was completed, or if it was satisfactorily done. Invoices can do a lot to combat chargebacks by:

  • Displaying an hourly rate
  • Clearly listing the date when the service will be delivered (if in the future) or the date when service was rendered (if in the past)
  • Using the notes section to list terms and conditions

Wholesale invoicing example

wholesale invoice
If you have a wholesale business — for example, if you create beauty products that you sell to retail stores — an invoice catered to your business is important to keep track of your large transactions.

Wholesale invoices should include the regular price of your products, the wholesale discount, and finally, the wholesale price your customer is being charged. A recent survey found that discounts and offers were cited as a top reason for brand loyalty, so showing the discount in your invoice is actually an effective marketing tactic.

Lump sum invoice example

lump sum invoice
A lump sum invoice is used when you’re offering one rate for a number of products or services. Lump sum invoices are ideal for class packs at a yoga/fitness studio or flat rate projects.

If you are offering pack deals for a large sum, make sure you clearly describe the package or lump sum in the itemised section.

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