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The Difference Between Omnichannel and Multichannel Commerce

Learn how to create a strong customer experience using omnichannel and multichannel commerce.

What Should Your Emails Say? A Primer on Email Content for Your Business

It’s time to draft an email – but what do you want it to actually say?

Why It's Important to Track Employee Breaks (and How to Do It)

Granting employees regular breaks is a common practice at many businesses. And in some workplaces, policy requires that workers take…

Small Business Loans and Grants: A Guide for Minority-Owned Businesses

While minority-owned businesses contribute to the economy – it’s still difficult for them to access capital. Here’s how to get started.

A No-Technical-Skills Guide to Setting Up an Online Store

You know you want to start selling online. But to do that, you need a website. It’s probably already on your long to-do list, but finding…

Best Practices To Win Lapsed Customers Back Over Email

Missing some of your regulars? An automated lapsed email campaign can help you win them back.

Why (and How) to Send Your Customers A Happy Birthday Email

Celebrating your customers’ birthday is a great way to show them you care. Here’s how to do it best.

What You Need to Know About New Mexico’s Minimum Wage

Are you a business owner in New Mexico? Here’s a guide to keep you up-to-date on minimum wage in your state.

How to Protect Your eCommerce Business from Fraud

When you sell online with Square, you have the advantage of serving customers who are located all across the globe. The downside, however…

These Are the Hottest Features We Released in August 2019

Learn more about the newest features launched in August.

5 Ways to Attract More Clients to Your Wedding Business

We understand booking clients is a year-round endeavor. Here’s how to attract new clients any time of year.

How to Use Your Square Card on Apple and Google Pay

Now you can use Apple and Google Pay to make purchases with your Square Card. Here’s how.

How Square Simplified Invoicing for These Business Owners

These three business owners use Square Invoicing so they can focus more on what they love- running their business.

How To Leverage Facebook Insights to Benefit Your Business

Facebook provides Insights to help you better understand your audience. Here’s how to transform those analytics into growth.

5 Simple Tips for Designing Engaging Facebook Posts

Here’s how to ensure your content catches the eyes of your followers on Facebook.

Best Practices For Your Welcome Email

First impressions are important – especially over email.

How Customer Segmentation and Targeting Can Increase Your Email Open Rates

What exactly are customer segmentation and targeting?

Voice and Tone: An Integral Part of Your Email Marketing Strategy

Voice and tone determine what you say to customers, and how you say it.