Business Resource Centre

How to Protect Your eCommerce Business from Fraud

As an eCommerce business, you don’t get a chance to know your customers in the traditional sense because you’re not present during…

How to Understand Your Overhead Costs

You inevitably incur overhead costs when you’re running your business, so it’s important to understand how they affect your bottom line. If…

Is It Time to Add a Customer Loyalty Program?

Ready to take your business to the next level? Consider adding a loyalty program. A customer loyalty program rewards customers for…

5 Signs You Should Raise Your Prices

Whether you’re just starting out or you’ve been running your own business for a long time, there’s no question that rates can be a tricky…

Should Your Restaurant Invest in Pay-at-Table Technology?

At the end of the meal, an employee brings a payment processing machine to you. You tap, dip, or swipe your card, and you’re done. It’s a…

How to Define and Analyze Your Target Market

To create happy, loyal customers, small businesses need to know who they are. Not everyone who buys your products or services will fit the…

Generate More Sales with These Retail Marketing Strategies

So whether you are starting out in the industry or just want to refresh your marketing plan, here are four retail marketing strategies that…

7 Easy-to-Implement Tips to Prevent Shoplifting

Whether you call it shoplifting or shrinkage or straight-up stealing, having your merchandise stolen just plain sucks. Dealing with theft…

Break-Even Analysis Guide: How to Calculate BEP and Apply It to Your Business

Central to the break-even analysis is the concept of the break-even point (BEP). What is the break-even point for a business? A…

How to Create a Business Plan

The early days of setting up your business are some of the most exciting. Everything is ahead of you, and all your ideas are fresh and…

How to Sell Products Online with eCommerce Marketing

It’s not enough to create strong products if your target audience cannot find them. To turn a profit quickly, you need an eCommerce website…

5 Ways an eCommerce Website Can Improve Your Business

Your business may have started at farmers markets, pop-up events, or even with a brick-and-mortar store, but you need an eCommerce website…

How to Pick the Right Name for Your Business

So you’ve decided to start that business. Congrats. There are many nuances when first starting out. From understanding all the business…

How to Create a Cash Flow Analysis That Unveils Opportunities

As a business owner, how you manage your finances can make a huge impact — negative or positive — on the success of your business…

How to Use Our Free Invoice App Feature

Introducing the Square Invoices App Running a business requires you to be a jack-of-all-trades. Today, we’re announcing the Square…

How to Create a Sustainable Facebook Content Plan

“Content is king.” You’ve heard it many times before — it’s straight from the mouth of Bill Gates. So, you know your Facebook Business…

4 Steps for Launching Your Facebook Business Page

There are over 1.3 billion people on Facebook, so it’s a place where your business should have a presence. But building a Facebook page for…

Data Security 101: Why Small Businesses Should Worry About Data Breaches, Too

Cyber security has been a headline-making topic lately, as organizations ranging from major credit bureaus to mega-retailers to social…