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Online ordering profiles Boost your business with online ordering

Start accepting orders in minutes
Create a branded profile that functions just like a custom app for your business — and share the link anywhere. Offer the convenience customers want, with no extra effort or monthly fees.

Set up your profile in a few clicks
Once you create your menu, you can complete your profile and adjust your pickup and delivery settings to fit your business needs.
Make your brand stand out
Add custom brand colors and business bio so your online ordering profile is easily recognizable and matches the rest of your business.
Offer in-person pickup and delivery
Let customers order ahead for free in-person pickup or with on-demand delivery — all without marketplace commissions.
Checkout is powered by Cash App
Customers can pay with Cash App, credit, or debit. For over 57 million monthly active Cash App accounts,¹ checkout is even faster and more seamless.
Up to 30% savings2
on marketplace commissions with orders placed directly on your profile.
Keep everything updated, automatically
Manage your online ordering profile from Square Dashboard to keep information like your menus and business hours accurate everywhere they show up.

Sync menus, orders, and more
Your online ordering profile and Square POS stay connected — so your menus, in-person and online orders, and customer data are unified in one system.
Send orders right to your kitchen
All orders, whether placed online or in person, come through your Square Point of Sale and go right to the kitchen. No need to juggle extra tablets at your counter.
Take orders across all locations
Your profile works across every location — customers simply select their location to place an order.
Make updates fast
Adjust menus, prep times, fulfillment settings, and business hours from your Square Dashboard to update your ordering profile automatically.
"I love how well-integrated the online ordering system is. It's easy and intuitive for employees to understand — even marking things as out of stock."

Alex Pong
Paper Son Coffee
San Francisco, CA
Reach more customers, more often
Share your online ordering profile wherever customers interact with your business. Drive repeat orders with built-in tools to keep customers engaged.

Get your profile in front of customers
Share a link or QR code to your online ordering profile anywhere customers are — on Google, Yelp, social media, your website, or your counter.
Make it easy to reorder
Customers can order and reorder their favorite items with an intuitive mobile experience.
Understand your customers better
See customer data like order history and loyalty from a centralized directory that syncs across all your locations and sales channels.
Strengthen customer relationships
Offer loyalty rewards, sell eGift cards, and send marketing campaigns with special offers to keep customers coming back.
Grow your following with Neighborhoods on Cash App
Once you launch your online ordering profile, join Neighborhoods on Cash App to grow your business. Tap into a network of over 57 million monthly active accounts,¹ free access to direct marketing, neighborhood-wide rewards, and our lowest standard processing fee — all on a platform that flows in nearly $300 billion each year.³
Launch your online ordering profile with any Square plan
Square Free
Game-changing access to business essentials
$0/mo.
per location
Processing fees
Tap, dip, or swipe
2.6% + 15¢
Online
3.3% + 30¢
Square Plus
Fully loaded for every aspect of business
$49/mo.
per location
Processing fees
Tap, dip, or swipe
2.5% + 15¢
Online
2.9% + 30¢
Square Premium
The best of the best with 24/7 support
$149/mo.
per location
Processing fees
Tap, dip, or swipe
2.4% + 15¢
Online
2.9% + 30¢
Manage all sides of your business with Square

Run marketing campaigns
Create automated email and text message marketing campaigns to drive repeat sales.

Offer loyalty rewards
Build a custom loyalty program to reward your repeat customers.

Sell eGift cards online
Sell digital gift cards that can be redeemed in person or online.

Set up QR code ordering
Let customers order on the go or from their table via QR code.
FAQ
How do I launch a free online ordering profile?
First create a free Square account, and then add your menu, item photos, and item descriptions. Your existing menu will automatically sync from your Square POS, but you can also import your menu from a PDF or an existing marketplace. Then you’re ready to set up your free ordering profile with no added monthly fees or startup costs.
How can I use an online ordering profile for my restaurant?
Whether you run a QSR, coffee shop, fine dining restaurant, or a food truck, online ordering profiles let you create a profile that’s optimized for mobile ordering and fits your business’ fulfillment needs. Integrate your profile with your existing site to start taking orders. Online orders will show on your Square POS and your kitchen printer or Square KDS.
You can offer your restaurant customers curbside pickup and courier delivery without paying marketplace commissions. Encourage customers to order directly from your ordering profile — not from third-party apps — to keep more of your margins and foster repeat business. And don’t worry, Square handles order and fulfillment operations so you don’t have to.
Online ordering profiles support multiple locations, order tipping, and payments with Cash App Pay, Apple Pay, Google Pay, and major credit cards.
How can customers place orders through my online ordering profile?
To maximize your online orders, we recommend adding a link to your online ordering profile to your website’s navigation bar or featuring it as a prominent “Order Now” button. You can also boost visibility by sharing the link across all your marketing channels, including social media profiles and posts, Yelp listings, and your Google Business Profile.
If you don’t have a website, your online ordering profile can function as a standalone site, making it easy for customers to place orders. You can promote the link to your profile across marketing channels or share it in an email or SMS campaign — to encourage customers to order directly from your online ordering profile instead of third-party apps.
How do I save on marketplace commissions?
When customers order through your profile, the sale is processed directly by Square so you don’t pay any extra commissions or marketplace fees. Unlike food apps or services, accepting orders through your online ordering profile can save you up to 30% in marketplace commissions2 — helping you keep more revenue from every order.
How can I offer delivery and how much does it cost?
You can offer delivery via on-demand delivery that’s built into your online ordering profile. All you have to do is set up delivery for your location in Square Dashboard and confirm your delivery settings. Customers can then place local delivery orders on your online ordering profile that are fulfilled by Square’s delivery partners. These orders appear on your point of sale, and a professional courier is automatically dispatched to handle the pickup and delivery for you. Both you and your customers can track the courier’s live location and will receive photo confirmation once the delivery is complete.
A Delivery Service Provider (DSP) delivery fee is charged by the DSP for delivery of a confirmed order. The DSP Delivery Fee varies depending on the DSP you choose and may be charged directly to your customer or to you, depending on how you structure your delivery fees. You will also still be charged the Square online processing fee per transaction.
Power up your online orders today
1Cash App accounts with at least one financial transaction in June 2025. Cash app customers may have more than one account.
Cash App is a financial services platform, not a bank. Banking services provided by Cash App’s bank partner(s). See cash.app for more details.
2Delivery commissions saving is an estimate based on an assumed 30% commission charged by third-party delivery partners on premium plans.
3Based on Cash App inflows Q3 2024 – Q2 2025.









