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Manage Square Online item settings

Who is this article for?
This article is for sellers looking to set up their items for online selling with Square Online.

About Square Online item settings

From Square Item Library, you can adjust several item settings as they relate to your Square Online websites including item site assignment and visibility, prep times for online ordering, SEO, social media links, and more.

Before you begin

To see all item settings related to Square Online in your Item Library, make sure you've set up a Square Online account. Learn how to Get started with Square Online.

Online settings

Sale price

To add a sale price to an item displayed on your Square Online site:

  1. From your Square Item Library, select an existing item or create a new one.
  2. Under Variations, go to Price and click Options > Add online sale price.
  3. Enter a sale price for each variation you want to update.
  4. Select Save when finished.

Note: Sale prices only apply to your Square Online site and do not sync to other Square platforms. If you’d like sale prices to be automatically updated, learn how to Schedule item updates for Square Online items.

Item site assignment

Site assignment refers to which of your websites your item is assigned to. This, in combination with site visibility, controls where items are available for purchase. For example, in order for an item to be purchasable on your site, it must be both assigned, and visible or hidden. To manage item site assignment:

  1. From your Square Item Library, select an existing item or create a new one.
  2. Under “Where it’s sold,” use the toggles to determine which websites the item should be assigned to.
  3. Select Save when finished.

Note: If you’re using channel integrations such as Google Business Profile or Meta for Business, you can also assign your item to those channels by clicking +Add channels.

Item site visibility

Site visibility refers to how and where an item will appear on your website. To manage item site visibility:

  1. From your Square Item Library, select an existing item or create a new one.
  2. Under “Where it’s sold,” choose a site visibility setting from the Site visibility dropdown menu.
  3. Select Save when finished.

The site visibility settings will apply to items on every site they’ve been assigned to. For example, if you mark an item as Visible, it’ll be visible on each of your sites where the item is being sold.

The available item site visibility settings include:

  • Visible: Your item is visible on your online ordering page and available for purchase. It will also show up in navigation and site search results.
  • Hidden: Your item is available for purchase online but won’t display on your ordering page. You can still add the item to featured item sections (useful for events and donations), or give buyers a direct link to the item (useful for exclusive items). To learn more, check out how to Sell hidden items with Square Online.
  • Unavailable: Your item isn’t visible online and can’t be purchased (useful if you aren’t ready to sell the item yet).

Note: If you’d like item site visibility to be automatically updated, learn how to Schedule item updates for Square Online items.

Sell items as preorders

Note: Enable preordering for pickup and delivery by upgrading your Square Online subscription.

If you’re selling items for pickup and local delivery which are only available on certain dates (holiday specials, for example), your customers can preorder on Square Online and get the items when they become available. To learn more, check out how to Sell items as preorders with Square Online.

Per-order quantity limits

You can limit the number of times a customer can add a single item to their cart per Square Online order. This can help prevent you from selling out of highly-demanded items too quickly and make stock easier to manage. For example, if you have a limit of four on a shirt that comes in different variations (think sizes or colors), then the total amount of those variations can’t exceed four in the cart.

To limit the number of times a customer can add a specific item to their cart for a single order:

  1. From your Square Item Library, select an existing item or create a new one.
  2. Under Ordering, toggle on Set quantity limits for online orders and enter a number in the text field.
  3. Select Save when finished.

Note: To limit the total quantity of items allowed per online pickup and delivery order, you can set a large order limit by going to your Account & Settings page > Fulfillment > Pickup & Delivery > Advanced settings.

Fulfillment methods

In order to sell any of your items online, be sure to indicate how you’ll be fulfilling them when ordered from your website. To set up fulfillment methods for your items:

  1. From your Square Item Library, select an existing item or create a new one.
  2. Under Fulfillment, Edit the online fulfillment methods.
  3. Use the checkboxes to indicate the fulfillment methods used for that item and click Done.
  4. Select Save when finished.

Fulfillment options for items include:

Note: Non-physical items don’t use standard fulfillment methods so you won’t see these options for those item types.

Item prep time

Prep time refers to how long it takes to prepare orders and items for pickup and local delivery. To set up prep times for individual items:

  1. From your Square Item Library, select an existing item or create a new one.
  2. Under Fulfillment, Edit the item prep time.
  3. Toggle off Use location default to choose a custom prep time for your item and click Done.
  4. Select Save when finished.

Note: To set up prep times for all pickup and local delivery orders, go to your Account & Settings page > Fulfillment > Pickup & Delivery.

Item contains alcohol

To start selling alcohol online with Square, you must first indicate which items in your Item Library contain alcohol. This could be a prepared cocktail from a bar that’s set up for pickup, local delivery, or QR code ordering, or a non-perishable item like bottled wine set up for shipping. To learn more, check out how to Sell alcohol with Square Online.

Search Engine Optimization (SEO)

You can customize how an item or category page from your Square Online site displays on search engines. This is known as Search Engine Optimization (SEO). Learn more about SEO settings for Square Online items and categories.

Social media links

You can customize how links to the item and category pages from your Square Online site appear when shared on social media, particularly if you want to use different information from your SEO. Learn how to Customize shared social media links for Square Online sites for more information.

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Disclaimer: Nothing in this article constitutes legal advice. The Federal Trade Commission (FTC) prohibits misleading “former price comparisons.” If you advertise or promote item(s) at a discounted price, it’s your responsibility to ensure you’re meeting the FTC’s guidelines. We recommend you reach out to a legal expert if you have questions about the FTC’s guidelines.