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Set up your online store with Square Online

Who is this article for?
  • Only account owners can sign up for Square Online. Sellers with the online permission can set up Square Online. Set permissions in Square Dashboard.
  • Square Online subscribers
  • About Square Online

    With Square Online, getting online has never been easier. Show the world who you are, what you sell, or the problems you're here to solve, all while seamlessly accepting payments with Square. With our easy-to-use website builder, spend less time setting up your website and more time focusing on what matters most: your business.

    Square Online is a robust platform that covers your website, items, order fulfilment, customers, and much more. You can even purchase a domain from Square and set up an email address based on that domain.

    Before you begin

    The steps in this guide are the basic setup instructions for Square Online. Make sure you have an active Square Online subscription. If you don’t have an active Square Online subscription, sign up for Square Online.

    Step 1: Design your site

    When customers open a website for the first time, everything from colours, fonts, and shapes can affect how they respond to its content. You can design your website to reflect your branding with the Square Online site editor. Review one of these articles to learn more about how to design your site.

    Step 2: Add items

    On your Square Online site, you can organise items with categories and sell them directly to customers. Learn how to create and edit items and create and manage item categories.

    Step 3: Set up fulfilment methods

    Choose from fulfilling orders in store, shipping, pickup, in-house delivery, on-demand delivery, and self-serve. Learn how to set up fulfilment options, set up pickup options with Square Online, and set up delivery options with Square Online.

    Step 4: Set up your domain

    A domain, often known as a URL or site address, is what helps customers and visitors find your website while browsing the internet. You have several ways to get a domain associated with your website, and Square offers a free option to make setup easy. 

    Review these articles to learn about different domain setup options. 

    You can purchase a domain from Square and set up an email address based on that domain. Learn how to set up your email address with Google Workspace and Square Online

    Step 5: Collect taxes

    With Square, you can apply taxes to your in-person and online sales, and create custom taxes with specific rules. The amount of sales tax charged on an online purchase is determined by applying the tax rate to the total price of taxable items in an order. Depending on business needs, you can include tax in the item price, charge tax on local delivery fees, use in-person tax rates for pickup, local delivery, and QR code orders, and more. Learn how to create and manage sales tax settings.

    Step 6: Publish your site

    When you publish a website, you're making the edited version of the site go live for people browsing the internet to see. You can also preview any changes you've made to your Square Online site before you make them go live. Learn how to publish and unpublish your Square Online site.

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