Powering businesses the world over
More than four million sellers* run on Square, the only platform of its kind designed for solo entrepreneurs and the largest international chains.
About Square
Fifteen years ago, not all businesses could accept credit cards. Square set out to change that — inventing the first mobile card reader of its kind. This allowed businesses to take payments anywhere and keep thriving in the economy. It also completely disrupted how the financial system thinks about small businesses. With this shift, Square’s journey took off — moving far beyond its origins as a payment processor to building new tools and solutions for the future.
Today, Square is the largest business technology platform serving all kinds of businesses. The Square operating system allows business owners to sell anywhere, work more efficiently, manage inventory, communicate with customers, book appointments, course meals, order online and so much more. These tools unlock endless possibilities and countless opportunities for any operation from global chains to mom-and-pop shops.
36+
products
8
countries served
4B
individual sales transactions processed in 2023*
$209.6B
in payments processed in 2023*
* Source: 2023 10-K Annual Report
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An endless evolution
Square came to life in 2009 with a card reader for mobile devices – the first of its kind. That one opportunity helped grow Square from a single product to a whole suite for people to run every side of their businesses, including hardware, software and so much more.
2023
Square Go launches in the US, our first client-facing app for booking personal care services.
2022
Tap to Pay on Android launches, letting sellers accept card payments with no additional hardware needed.
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Entire Square product ecosystem is available in Spanish in the United States.
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Square expands to Spain.
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Square Stand gets a redesign, integrating tap and chip payments and transforming the buyer experience.
2021
Square, Inc. changes to Block, Inc., setting the foundation for the future of Square and our ecosystem of partner companies.
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Square expands to France.
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Square expands to Ireland.
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Square acquires Afterpay, opening up a new way for businesses to accept payments.
2019
Square Photo Studio launches in the US, giving businesses access to lower-cost, high-quality online photography.
2018
Square for Restaurants launches in the US, bringing innovation from front to back of house.
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Square acquires Weebly, powering Square Online to make eCommerce more accessible to businesses.
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Square Terminal launches in the US, giving businesses an all-in-one payment device.
2017
Square expands to the UK
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Square Register launches in the US, giving businesses an end-to-end integrated point of sale with a buyer-facing display.
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Square for Retail launches, our first vertical software that covers all corners of retail businesses.
2016
Square expands to Australia.
2015
Square Appointments launches in the US, allowing service-based businesses to book and manage clients with ease.
2013
Square expands to Japan.
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Square Stand launches in the US, revolutionising the register for iPad use.
2012
Square expands to Canada.
2009
Original card reader launches in the US, allowing people to take payments on the go.
Helping businesses do more
‘It goes without saying how beautiful Square hardware looks on the counter. It helps when the equipment we use looks just as stunning as the restaurant. Not only is it good looking on the outside, it’s functional on the inside.’
Yasmina
co-founder of No Bones
Read more ->
‘You can’t be everywhere at once, but we can go on our phones and see all 30 locations … [Square] allows us to scale with the same attention to detail that we can have when we had one store.’
Nicolas Pestalozzi
co-founder and marketing director for Fishbowl
Read more ->
‘It goes without saying how beautiful Square hardware looks on the counter. It helps when the equipment we use looks just as stunning as the restaurant. Not only is it good looking on the outside, it’s functional on the inside.’
Yasmina
co-founder of No Bones
Read more ->
‘You can’t be everywhere at once, but we can go on our phones and see all 30 locations … [Square] allows us to scale with the same attention to detail that we can have when we had one store.’
Nicolas Pestalozzi
co-founder and marketing director for Fishbowl
Read more ->
*These businesses were paid for their time by Square.
Awards and recognition
Voted Adweek’s best POS system 2022
Voted Adweek’s best POS system 2022 Afterpay voted among Best Buy Now, Pay Later Apps by the Wall Street Journal 2022
All change-makers welcome
Square innovates, collaborates and learns for businesses that use Square and for each other. Its global presence, industry-leading distributed workforce and high standards for personal excellence have made it among the best places to work.
The future of business starts with you.
Revolutionise your counter – and everywhere you sell – with custom tools to help you meet any goal.