Refreshing your website and social media images is essential for your business. Here are tips on taking and sourcing good pictures for your website or social media.
Modern payments and point-of-sale tools give business owners back their precious time and can help grow their business faster.
Square, reveals that the amount of cash Canadians are carrying in their wallets is shrinking - a major problem for the tens-of-thousands of local businesses that accept only bills and coins.
A beginner’s guide to Facebook Boost basics.
Whether you’re a caterer, florist, photographer or planner, you know that booking new clients is a year-round endeavour. Here are some tried and true ways to attract new clients.
Knowing the essentials to improve your search rankings, also called search engine optimization (SEO), will go a long way toward making your web presence successful
Customers have embraced online shopping, and starting an online store is increasingly important for a business’s success. If you’re looking to capitalize on this trend here’s everything to know.
Customers are more likely to shop at stores with loyalty programs. Do you have one?
As a business owner, you have to make critical decisions every day. It’s easier to make the right choice when you have the best information, right at your fingertips.
Using analytics tools can help you better understand your business and make informed decisions that get you closer to your goal.
Deciding on rates, and when to raise them, can be tricky- read these tips if you’re not sure when you start thinking about raising your rates.
How to look beyond the “Like” and think strategically about the action you want your Facebook audience to take.
To best serve your customers, you have to know who they are. Here’s how to determine who your core group of customers is.
Retail marketing is a crucial concept to understand and will help you drastically increase sales. Here are four strategies to implement when you first open a retail store.
A break-even analysis can help you determine fixed and variable costs, set prices and plan for your business’s financial future.
It’s not enough to create strong products if your target audience cannot find them. To turn a profit quickly, you need an eCommerce website that looks fantastic, functions seamlessly, and attracts as many customers as possible.
Most shoppers start the buying process with research online, so you’re missing out on sales if they can’t find your website.
Here are four steps to create and execute your Facebook content plan with confidence.