Plans & pricing

Start selling, taking orders and booking appointments online with plans built for businesses at any stage.

Enterprise solutions available for high-volume and multi-location businesses. Schedule a call to learn more.

  Free Plus Premium
  For businesses who want to start selling online fast. For businesses looking to drive online growth and streamline operations. For high-volume businesses looking to scale across locations.
Subscription per month, billed annually $0 $36 $99
Online payments 2.2% 2.2% 1.9%
In-house delivery Fulfill orders using your own in-house staff couriers. $0.50/order $0.50/order Free
Bandwidth and storage <500 MB Unlimited Unlimited
Custom video upload Play videos natively on your published site. Upload in any file format (.mp4, .ogv, .webm, .mov). No 10 GB 10 GB+
Add custom embed code Easily add custom code to your website to track performance, without a developer. No Yes Yes
Connect custom domain Connect your site to a custom domain that you already own. No Yes Yes
Remove Square footer/ads Remove Square branding from the site footer and display a custom favicon. No Yes Yes
Use custom and premium fonts No Yes Yes
Password protected pages No Yes Yes
Custom site icon Let customers add a custom app icon of your business on their smartphone screen for easy reordering. No Yes Yes
In-store & curbside pickup Yes Yes Yes
Self serve ordering Use QR code-based menus in your business so customers can order contact-free. No Yes Yes
Order status text alerts Send order status updates to customers via text messages to coordinate pickup and delivery orders. No Yes Yes
Risk Manager integration Stay protected with Square Risk Manager – get insight into payment fraud patterns and set custom rules and alerts to detect and manage risk. Free version Paid version Paid version
Accept Square Pay, Afterpay Yes Yes Yes
Accept PayPal No Yes Yes
Abandoned cart recovery Automatically send reminder emails to customers who don’t complete their purchases. No Yes Yes
Gifting options Customers can purchase items as a gift, add a gift message, gift receipt and even pay an optional gift wrapping fee. No Yes Yes
Unlimited items Yes Yes Yes
Item badges Display a badge to let customers know when products are on sale, running low or out of stock. No Yes Yes
Time-based categories Display a set of items at certain days and times. Perfect for changing menus. No Yes Yes
Product reviews Automatically request product reviews from customers and post them on your site. No Yes Yes
Scheduled item updates Set up product drops, price changes and flash sales in advance. No Yes Yes
Modifier images No Yes Yes
SEO tools All sites come with built-in tools and features to help you rank higher on Google and other search engines. Yes Yes Yes
Social media integrations Yes Yes Yes
Facebook and Google ads Create and manage targeted Facebook and Google ads. No Yes Yes
Coupon creation Yes Yes Yes
Lead-capture forms Yes Yes Yes
Site statistics Track the number of visitors to your site, which pages are most visited and more. No Yes Yes
Advanced eCommerce statistics See sales trends, product performance and voucher usage. No Yes Yes

No commitments necessary. Jump in and try it out.

Boost your search ranking with valuable SEO features; connect to Instagram and get selling on social media fast; enjoy inventory management, an online shopping cart and more – all for no monthly fee. Sign up now and then choose the plan that’s right for you at any time.


  • Is it really free?

    Yes. With our free plan, you can use the online store builder to create, design and launch your site – all for free. Your only cost comes when you make a sale – just 2.2% per transaction. If you choose to deliver orders to customers, a per order delivery fee of 50¢ for in-house delivery will also apply. Not price sensitive? We have plan pricing to suit the needs of any business. If you need more advanced eCommerce features please explore all our online store pricing plans.

  • Is Square Online PCI-compliant or certified?

    Yes. Square complies with the PCI DSS (Payment Card Industry Data Security Standard), which is a standard put forth by the five largest credit card companies to help reduce costly consumer and bank data breaches.

  • Do I get free web hosting when I open an online store?

    Yes. Our free web hosting platform provides exceptional speed, performance and security. In addition, Square Online includes a free SSL certificate. SSL ensures that visitors navigate your site over a secure 128-bit encrypted connection. Plus, SSL also helps power eCommerce by enabling customers to checkout directly on your domain.

  • Can I use a custom domain?

    Yes. To use a new custom domain name or one you already own you will need to subscribe to an annual paid plan. Support for custom domains is not available on our free plan.

  • Does my online store integrate with my Square POS or Square Reader?

    Yes. Using Square Online together with credit card payment hardware like Square Reader or POS can help simplify your entire inventory system. Square Online works with Square hardware products to provide seamless inventory integration. All online and in-person orders sync automatically to streamline inventory management across your whole business.

  • What kind of payments can I accept on my online store?

    When setting up a website for eCommerce, it’s important to offer your customers plenty of payment options. Square Online lets you accept all major credit and debit cards, PayPal and Square Pay.

  • Can I switch plans?

    You can switch plans whenever you like. You can easily change from a free plan to a Plus or Premium plan from inside Square Online. Plan price differs based on feature offering as well as whether you pay annually or monthly.

  • Can I sell on social media, like Instagram, with Square Online?

    Yes, you can sell on social media. Square Online integrates with Shopping on Instagram. Just tag products in your posts to let your followers shop right from Instagram. You can also connect your Instagram feed to your homepage. Separate integration with Facebook and Pinterest is also available.