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Home>Site Items and Categories

Add Items and Categories to Square Online in the Site Editor

With Square Online item sync, items synced to Square Online from your Square Item Library can be changed to several different item types and displayed on your site as needed. In this article, we’ll review how to add and manage site items and categories from your site editor.

Note: You can also add and edit items from the Square Online Overview page in your Dashboard for additional tools not found in the editor. Learn more about adding items and categories to Square Online in the Overview page.

To understand all the Square Online tools and features in the editor, learn more about how to navigate the Square Online site editor. You can also check out how to manage Square Online item settings from your Item Library for additional item tools not found in Square Online.

Item Types and Visibility

Check out the item types found in Square Online you can display on your sites as needed.

Site item types

Choose an item type that fits your purpose. We help you by providing specific fields and layouts perfectly suited for each one.

The seven item types found in Square Online are the following:

  • Prepared food and beverage: Best for restaurants and other food venues. Learn more about selling food and beverage items online.
  • Physical: Best for basic retail items such as clothing or jewellery. Learn more about selling physical items online.
  • Digital: Lets you provide a digital file for download like an ebook or song. Learn more about selling digital items online.
  • Service: Best for non-bookable services for hire. Learn more about selling non-physical items like services online. Note: Service-type items do not currently sync with services created through Square Appointments.
  • Donation: Allow site visitors to send donations for any cause. Learn more about accepting donations online.
  • Membership: Collect membership dues and registration fees for clubs and classes. Learn more about selling non-physical items like memberships online.
  • Event: Sell tickets to events, and include location address and times. Learn more about selling non-physical items like event tickets online.

Switch site item types

You can switch an item’s type (e.g. switch a physical item to a food and beverage item) in Square Online at any time. To switch an existing item’s type:

  1. From your Square Online Overview page, go to Items > Site Items.
  2. Select one of the existing items in your list.
  3. In the Item Information section, select Change under Item Type.
  4. After choosing a new type, select Change item type, read the final note, and select Save as new item type to finish the switch.
  5. Complete all other changes to the item and select Save when finished.

Note: Some item details may be lost if the new item type doesn’t use them.

To manage site item visibility

Item visibility refers to how and where an item will appear on your websites in Square Online. The item visibility settings will apply to items on every site they’ve been assigned to. For example, if you mark an item as Visible, it’ll be visible on each of your sites where the item is being sold.

To control an item’s visibility:

  1. From your Square Online Overview page, go to Items > Site Items.
  2. Select an item from your items list.
  3. Under Visibility, select either Visible, Hidden, or Unavailable.
  4. Complete all other edits to the item and select Save when finished.

You can also update visibility for multiple items at once using the bulk-editing method, or update it directly from your Square Item Library by selecting an item and editing the Visibility under ‘Square Online settings’. Learn more about creating and managing items in your Item Library. You can also learn more about managing multiple websites with Square Online for more information on item visibility between multiple sites.

The available item visibility settings are as follows:

  • Visible: Your item is visible online and available for purchase, and will show up in navigation and site search results.
  • Hidden: Your item is available for purchase online but only to those who have the direct link to it (useful for exclusive items).
  • Unavailable: Your item isn’t visible online and can’t be purchased, which is useful if you aren’t ready to sell the item.

Create a New Item in the Editor


To create items from within the Square Online site editor, select + and choose Item from the dropdown menu.

To display specific types of items on your webpage, such as donations, memberships, featured items and menu items, open a page, select the Add section button, and choose one of the featured items sections.

Create, View and Edit Categories

To create, view and edit the categories in your Square account, make sure you navigate to your Square Item Library. Learn more about creating and managing item categories.

Add Items and Categories to Your Site Navigation

You can add a link to your item and category pages using buttons, images or text just like any other page on your site.

You can also add them to your navigation menu. Learn more about how to create pages and navigation in Square Online.


If your items display as Unavailable or don’t appear at all on your Square Online site, there are a few things to consider that could be the cause. Learn more about troubleshooting non-visible items in Square Online.

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