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Use Square Online with an Existing Website

Many sellers who learn about Square Online may have a site already built with a different website host (e.g. GoDaddy, WiX, Google, etc.), but may not necessarily have a simple way to display the products they sell on their primary website. This means sellers often utilise workarounds that might be functional, but not exactly user-friendly.

With Square Online, you can build a ordering page where your customers can shop from your entire catalogue of products only. Once built, you can then add a link to your Square Online ordering page to your primary website’s navigation menu. Learn more details below.

Build a Single Ordering Page

To build a ordering page, select Single ordering page when you first sign up for Square Online, or follow these steps:

  1. In your Square Online Overview page, go to Website > Edit site to navigate to the Square Online site editor.

  2. In the Square Online site editor, select the Page dropdown menu in the upper left.

  3. Under Category pages > Shop All, select ”…” > Make this my homepage.

  4. Delete all other pages by selecting ”…” > Delete page.

  5. Under Category pages > Shop All, select ”…” > Switch template.

  6. Review your options and select Switch. Your options for switching your single ordering page template are Shop All (best for selling physical items for retail), and Order Online (best for selling food online for restaurants).

  7. Finish setting up your single ordering page.

  8. Publish your site to a domain (URL), and add that domain as a link in your primary website.

To customise your single ordering page further, learn more about colours and fonts in Square Online. You can also create pages and navigation to add additional pages to your Square Online site as needed.

Add Items and Categories to Square Online

Items are the products you will sell in Square Online, and categories allow you to organise those items displayed on your site in multiple ways. Learn more about items and categories in Square Online, and selling food online.

Publish Your Square Online Site to a Domain

Once your Square Online site is set up (regardless of how many pages it has), you’ll need to publish it to a domain.

You can use a free subdomain with Square Online that never expires, or you can use a custom subdomain with Square Online like or

Additionally, you can connect an entirely different domain your already own with another host to your new site. Learn more about how to connect your domain to Square Online if it’s hosted by a third party.

Lastly, learn more about getting started with domains for Square Online for a high-level overview of working with domains.

Link Square Online to Your Existing Website

Once you’ve published Square Online to a domain, your final step is to add a link to that domain on your primary website – best in your primary website’s navigation menu. If you need help creating a link on your primary website’s navigation menu, please contact your current website host for assistance.

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