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Important changes to your Square Online abandoned carts

Who is this article for?
  • This article is for account owners who want to understand what’s changing with their Square Online abandoned carts, and how to manage them after the change.
  • After the changes, you can enable abandoned cart emails with a paid Square Online subscription. You do not need to have an additional paid Square Marketing subscription to use abandoned cart emails for your website.
  • We recently notified you of upcoming changes to your Square Online abandoned carts. Currently, the abandoned carts feature lives entirely in Square Online.

    Before you begin

    When these changes take place, any abandoned cart emails you’ve set up in Square Online will need to be recreated in Square Marketing. To learn more, check out these Important changes to your Square Online reports.

    Understand the changes

    Subscription upgrades and downgrades

    • Upgrades: You will have access to abandoned cart emails if you’re paying for a Square Online subscription. You will not need a separate Square Marketing subscription to use abandoned cart emails for your website, nor will you be charged based on your number of customer contacts (i.e. rather than charging based on Square Marketing’s tiered pricing, you’ll have full abandoned cart email access without any other charges), and you’ll have unlimited sends of abandoned cart emails. With a Square Online paid subscription, you will not have access to any other Marketing automations or features beyond abandoned cart emails. For additional Marketing features, you’ll need a separate paid subscription to Square Marketing.
    • Downgrades: If your Square Online subscription plan is downgraded, your customers will stop getting abandoned cart emails until you reinstate your Square Online paid plan.

    Email automation management

    • You can choose the window of time in which an abandoned cart email is sent to a customer after leaving their cart.
    • When abandoned cart emails are created in Square Marketing, they will work for all Square Online sites in your account.

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