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Receive Appointment Bookings Through Instagram & Facebook

Integrate your Square Appointments online booking site with your Instagram business profile or Facebook business page to make it easier for customers to discover and book with you. After following the steps below, a Book Now button will appear on your profile or page, allowing customers to instantly book while they browse without leaving the app. The integration is included with your Square Appointments account and setup is easy.

To start receiving bookings through your business pages, you’ll need:

Activate Booking through Instagram

To add a Book Now button to your Instagram business profile:

  1. Go to your business profile on Instagram and tap Edit Profile.

  2. Under Public Business Information, tap Contact Options.

  3. Tap Add an Action Button.

  4. Select Appointments for Square from the list of button options.

  5. Sign in with your Square account email address and password.

  6. Select your preferred business account to associate with your bookings.

  7. Review your button settings and tap Continue.

  8. Refresh your profile page to see your new Book Now button.

Note: Only one action button can be displayed on your profile at a time.

Activate Booking through Facebook

To add a Book Now button to your Facebook business page:

  1. Go to your Business Page and click Add a Button.

  2. Select Book Now from the list of button options.

  3. Tap Connect Another Tool.

  4. Select Appointments for Square.

  5. Review the permissions and select Continue.

  6. Sign in with your Square account email address and password.

  7. Select your preferred business account to associate with your bookings.

  8. Review your button settings and tap Continue.

Once the button has been created, you can test your button:

  1. Click your button.

  2. Select Test Button.

Deactivate Booking through Instagram

You can turn off bookings through Instagram at any time. To remove the Book Now button from your business profile:

  1. Go to your business profile on Instagram and tap Edit Profile.

  2. Under Public Business Information, tap Buttons.

  3. Select the button you’d like to remove.

  4. Tap Remove Action Button on the bottom.

Deactivate Booking through Facebook

You can turn off bookings through Facebook at any time. To turn off your Book Now button:

  1. Go to your Business Page and click Edit Book Now.

  2. Select Delete Button.

  3. Select Delete Button once again to confirm.