Square Appointments Now Integrates with Instagram and Reserve with Google

To help you get more customers through the door, Square Appointments now integrates with Instagram and Reserve with Google.

This makes it easier than ever for Square Appointments business owners to get discovered by customers searching for their services. You can improve awareness of your business and acquire new customers right from your social media feed or Google search results.

Get Started with Square Appointments.

Scheduling software that brings in more business.

Square found that more than 50 percent of Square Appointments sellers do not have their own public website, and 85 percent of sellers are sole proprietors. This free integration can help you get discovered in an easy and affordable way, allowing your customers to schedule appointments directly from Reserve with Google and via your Instagram business page, no website required.

Here’s how you can get started:


If you have an Instagram business account, you can add a call-to-action (CTA) button to your profile page. The CTA allows customers to instantly book an appointment through Square Appointments without ever leaving the Instagram app.

instagram appointments integration screenshot

Reserve with Google:

When you enable Reserve with Google, you can be discovered by local customers searching for the services you offer. Reserve with Google allows customers to create, cancel, and reschedule appointments directly from their Google search, creating a frictionless flow from Google search to booked appointment.

With just a few clicks, new customers can find your business and book an appointment right from Google. You’ll be notified of all new appointments booked through Reserve with Google.

reserve with google appointments integration screenshot

Just in time for the rush that comes with the busy holiday party season, both new features are available today for Square Appointments sellers. Get started with Square Appointments.