Square Customer Engagement and Social Media

With Square Marketing, you can send promotional rewards that your customers can share with family and friends and build your online reputation using existing social media platforms.

Share Promotions via Social Media

Here’s how to send coupons that your customers can share on Facebook:

  1. Visit Marketing in your online Square Dashboard > click Create Campaign.
  2. Customize the content and design of your marketing.
  3. From Audience click Link Facebook Account > Approve on Facebook.
  4. From Facebook, click Okay to accept all permissions.
  5. From your online Square Dashboard, select the Facebook groups you’d like to include in your promotion > click Send Email.

This extends the reach of your promotions, and brings your business before an even wider audience.

Note: At this time you can’t set a cap on the number of coupon redemptions.

Request Reviews on Facebook

To build your reputation online and get your customers talking about what makes your business great, send an email campaign requesting reviews. To get started:

  1. Visit Marketing in your online Square Dashboard > click Create Campaign.
  2. Choose Build up your Facebook presence for the campaign objective.
  3. Personalize the email message > click Continue.
  4. Customize your audience > click Continue
  5. Click Send Now or schedule your campaign for a later date.

In order to send a reputation-building campaign for Facebook, you’ll first need to log into your business account and enable reviews.

  1. Log into your Facebook Account > navigate to your business page.
  2. Confirm that your Category is Local Business > Add an Address.
  3. Under the map, check the box next to Show map and check-ins on the Page.

Once these steps have been completed, you’ll be able to encourage your best customers to leave reviews with Square Marketing.

Cancel Square Marketing Campaigns

You can cancel any automated marketing campaigns and blast campaigns with a coupon at any time. Update, Event Invitation, and Product Announcement blast campaigns can’t be cancelled.

To cancel a campaign:

  1. Visit Marketing in your online Square Dashboard.
  2. Select the Active campaign you’d like to cancel > click Cancel.
  3. Select whether you’d like to still honor unredeemed coupons, or cancel and invalidate them.
  4. Click Cancel Campaign.

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