Plans & pricing

Start selling, taking orders and booking appointments online with plans built for businesses at any stage.

Enterprise solutions available for high-volume and multi-location businesses. Schedule a call to learn more.

  Free Plus Premium
  For businesses who want to start selling online fast. For businesses looking to drive online growth and streamline operations. For high-volume businesses looking to scale across locations.
Subscription per month, billed annually €0 €25 €69
Processing rate 1.4% + 25c + VAT
(per EU + EEA card)

2.9% + 25c + VAT
(per UK/non-EEA card)
1.4% + 25c + VAT
(per EU + EEA card)

2.9% + 25c + VAT
(per UK/non-EEA card)
1.4% + 15c + VAT
(per EU + EEA card)

2.9% + 15c + VAT
(per UK/non-EEA card)
In-house delivery Fulfil orders using your own in-house staff couriers. 50¢/order 50¢/order Free
Website builder Yes Yes Yes
Basic site layouts and design controls Sell online fast with layouts for your home page, item pages, header/footer and more. Edit each section’s alignment, sizing and spacing. Yes Yes Yes
Connect custom domain Connect your site to a custom domain that you already own. No Yes Yes
Free custom domain for one year Give your site credibility with a custom domain. Annual plans include credit for one year of a standard-priced domain (€19.95 value). No Yes Yes
Professional branding Remove Square branding and add custom fonts and favicon to create a more professional site. No Yes Yes
Advanced site layouts Differentiate your brand presence and the items you sell with more layout options on shopping pages, sections and more. No Yes Yes
Advanced site customisation and controls Customise site elements like buttons, badges and page width, and access a variety of icon sets to reinforce your brand. No Yes Yes
Enhanced branded experiences Elevate your content for more engagement with video and custom embed code, parallax, animations and more. Access thousands of images with our free media library. No Yes Yes
Custom embed code Add multiple embed code sections to create custom contact forms, display a Google calendar, add reservation services from OpenTable, accept event registrations via Eventbrite and more – all without the help of a web developer. No Yes Yes
Sell on social media Connect your Facebook and Instagram to your Square Online website and add an ‘Order Food’ button to your Instagram profile, Facebook Business page and more. Yes Yes Yes
Manage multiple sites and locations Manage multiple Square Online websites easily with the ability to toggle between sites and assign items from your Square Item Library to each location. Yes Yes Yes
Age verification pop-up If you sell age-restricted items, show an age confirmation pop-up when buyers enter your site. Yes Yes Yes
Password-protected pages Enable password protection to keep specified areas of your website hidden from view. No Yes Yes
Custom site icon Let customers add a custom app icon of your business to their smartphone screen for easy reordering. No Yes Yes
Collection/Click and Collect Yes Yes Yes
Self-serve (QR code) ordering Use QR code-based menus in your business so customers can order contact-free. No Yes Yes
Order status text alerts Send order status updates to customers via text message to coordinate collection and delivery orders. No Yes Yes
Accept Square Pay Yes Yes Yes
Accept Apple Pay, Google Pay Yes Yes Yes
Accept PayPal No Yes Yes
Abandoned basket recovery Automatically send reminder emails to customers who don’t complete their purchases. No Yes Yes
Gifting options Customers can purchase items as a gift, add a gift message and gift receipt, and even pay an optional gift-wrapping fee. No Yes Yes
Preorders Let customers order items for a specific date and time in the future. No Yes Yes
Item quantity limits Limit the quanity of an item that can be added to a single order. No Yes Yes
Free delivery progress bar Offer free delivery over a minimum order size to increase order value. Show customers their progress during checkout and encourage them to add items to get free delivery. No Yes Yes
Unlimited items Yes Yes Yes
Item badges Display a badge to let customers know when products are on sale, running low or out of stock. No Yes Yes
Time-based categories Display a set of items on certain days and at certain times. Perfect for changing menus. No Yes Yes
Product reviews Automatically request product reviews from customers and post them on your site. No Yes Yes
Scheduled item updates Set up product drops, price changes and flash sales in advance. No Yes Yes
Modifier images No Yes Yes
Subscriptions Help generate recurring revenue by offering subscriptions for items on your website. No Yes Yes
Omnichannel discounts Automatic discounts (like happy hour or two for one offers) created on POS are synced and can be applied to purchases in person or using a Square Online website. No Yes Yes
SEO tools All sites come with built-in tools and features to help you rank higher on Google and other search engines. Yes Yes Yes
Social media integrations Yes Yes Yes
Facebook and Google ads Create and manage targeted Facebook and Google ads. No Yes Yes
Vouchers and discounts Yes Yes Yes
Lead-capture forms Yes Yes Yes
Site statistics Track the number of visitors to your site, which pages are most visited and more. No Yes Yes
Advanced eCommerce statistics See sales trends, product performance and voucher usage. No Yes Yes

No commitments necessary. Jump in and try it out.

Boost your search ranking with valuable SEO features; connect to Instagram and get selling on social media fast; enjoy inventory management, an online shopping basket and more – all for no monthly fee. Sign up now and then choose the plan that’s right for you at any time.


  • Is it really free?

    Yes. With our free plan, you can use the online store builder to create, design and launch your site – all for free. Your only cost comes when you make a sale – just 1.4% + 25c + VAT per transaction for EU and EEA cards and 2.9% + 25c + VAT per transaction for UK/non-EEA cards. If you choose to deliver orders to customers, a per-order delivery fee of 50c for in-house delivery will also apply. Not price sensitive? We have plan pricing to suit the needs of any business. If you need more advanced eCommerce features please explore all our online store pricing plans.

  • Is Square Online PCI compliant or certified?

    Yes. Square complies with the PCI DSS (Payment Card Industry Data Security Standard), which is a standard put forth by the five largest credit card companies to help reduce costly consumer and bank data breaches.

  • Do I get free web hosting when I open an online store?

    Yes. Our free web hosting platform provides exceptional speed, performance and security. With Square, you’ll experience no restriction on bandwidth – unlike other hosting providers that may charge for exceeding usage caps, you get unlimited bandwidth at no extra cost. In addition, Square Online includes a free SSL certificate. SSL ensures that visitors navigate your site over a secure 128-bit encrypted connection. Plus, SSL also helps power eCommerce by enabling customers to check out directly on your domain.

  • Can I use a custom domain?

    Yes. To use a new custom domain name or one you already own you will need to subscribe to an annual paid plan. Support for custom domains is not available on our free plan. Take advantage of custom domain pricing from Square, starting as low as €25 a month.

  • Does my online store integrate with my Square POS or Square Reader?

    Yes. Using Square Online together with card payment hardware like Square Reader or POS can help simplify your entire inventory system. Square Online works with Square hardware products to provide seamless inventory integration. All online and in-person orders sync automatically to streamline inventory management across your whole business.

  • What kind of payments can I accept on my online store?

    When setting up a website for eCommerce, it’s important to offer your customers plenty of payment options. Square Online lets you accept all major credit and debit cards, PayPal, Apple Pay, Google Pay and Square Pay.

  • Can I switch plans?

    You can switch plans whenever you like. You can easily change from a free plan to a Plus or Premium plan from inside Square Online. Plan price differs based on feature offering as well as whether you pay annually or monthly.

  • How can I promote my online store?

    Square’s built-in tools and integrations make it easy to attract customers. Every Square Online site is search engine optimised, with SEO settings you can adjust to improve your rankings. You also get access to integrations that help you connect your online store with Facebook and Instagram to drive more online orders.

    You can use Square Marketing to create one-time and automated email and Facebook campaigns. Plus, use Square Loyalty to offer rewards that keep customers coming back.