Set up an online ordering profile
About online ordering profiles
Online ordering profiles offer a free, branded online presence for food and beverage businesses, functioning with the ease of a mobile app without the commissions or fees typically associated with marketplace platforms. With online ordering profiles, you can:
Quickly set up and personalize your profile, including your menu and branding.
Promote your profile by sharing your link or QR code on various platforms such as Google, social media, or even your countertop.
Enable customers to place instant, secure orders using Cash App, credit, or debit, with Cash App users benefiting from one-tap checkout with their saved payment details.
Additionally, your profile automatically synchronizes across Square and Cash App, making it even simpler to manage and grow your online business.
Before you begin
You can set up an online ordering profile from Square Dashboard.
Online ordering profiles are only available to food & beverage sellers who have signed up to sell online on September 9, 2025 or after.
Step 1. Get started
To get started, sign in to Square Dashboard and go to Online > Ordering profile.
Step 2. Add or review location details and online fulfillment methods
If your location has a valid address, pickup fulfillment will be set up automatically. You can also set up location and other online fulfillment methods manually. To start, click Add/Confirm location.
Step 3. Add or review menus
Online ordering profiles use your menus and menu items to build an online catalog that customers can browse and purchase from. To start, learn how to create a menu.
Step 4. Enable ordering
Preview your online ordering profile by clicking on your link or reviewing the live preview. Once you’re ready to go online, click Enable ordering.
Step 5. Set up Order with Google
Order with Google allows customers to easily discover and order directly from your online ordering profile using Google Search and Maps—all at no extra cost.
Sign in to Square Dashboard and go to Online > Sales channels.
Under Order with Google, click Set up.
Adjust settings for your business location and orders, and choose to turn the feature on or off.