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Best Practices for Square Feedback

Once you’ve set up your Square Feedback, you can use these best practices to actively engage with your customers.

Feedback with Customer Engagement

All merchants can collect and respond to feedback for free.

You can use this information you collect with feedback to customise responses and inform your promotional campaigns. Visit your Square Dashboard to upgrade to Square Marketing.

Tips for Replying to Feedback

We recommend that you respond to both positive and negative feedback from your customers. Both help you better understand how to improve your customer experience.

  • Let customers know you value their business and appreciate their feedback.

  • If a customer isn’t satisfied, you can refund their payment by typing a reply and clicking “Issue a refund with your reply” > enter an amount and reason > click Issue Refund.

Grow Feedback Engagement

Encourage Email Receipts
To maximise the Feedback your business receives, ask your customers to enter their email address to receive digital receipts.

Enable Email Notifications
Ensure that Customer Feedback is enabled on the Email Notifications tab of your Square Dashboard. From the menu, select Customers > Settings > Feedback. From here, select “Receive an email for any feedback” or “Receive an email for negative feedback only.”

Check Regularly
Be sure to check your Feedback regularly and respond to your customers.

Report a Problem with a Buyer

The purpose of Square Feedback is to give merchants and customers the opportunity to have private conversations about in-store experiences. If you receive abusive, harassing, excessive, or objectionable messages, please contact us for assistance.

Your Security and Privacy

You’ll receive an email notification when you have new, unread feedback. If you’d like to receive these notifications at another email address, visit your Email notifications settings on your online Square Dashboard and click Manage Recipients.

If you have multiple locations, you will need to adjust this setting from your master account.

Square does not share your email address with your customers. When you respond to feedback, customers can reply directly through emails sent from Square. Learn more about our Privacy and Security Policy.

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