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Collect Google reviews

Who is this article for?
  • Sellers with account & settings permissions. Set permissions in Square Dashboard.
  • Square Marketing subscribers.
  • About collecting Google reviews

    Google reviews can enhance your business's online visibility, improve local search rankings, and build consumer trust, directly influencing potential customers' purchase decisions.

    Before you begin

    Before you can collect Google reviews, you must set up your Google Business Profile and sync it with Square. From here, your automated campaigns will trigger, or send, when a customer becomes a regular (makes 3 purchases in the last year), or when a customer leaves positive feedback.

    A Google Reviews page will appear in Square Dashboard once you sync at least one location to Google Business Profile. This will outline your insights and trends as well as the impact automated invites are having on your increasing reviews.

    On the Google Reviews statistics page, you can track how many new reviews you've received in the past four weeks and how your Google Reviews automations are doing.

    Collect Google reviews

    1. Go to Marketing & loyalty > Marketing > Google reviews in Square Dashboard.

    2. Click Get Started and sign in to your Google Business Profile.

    3. On the Google Reviews page, click Get more Google reviews.

    4. Customize the design of the template and activate your campaign.

    5. Track your Google Reviews directly from your Square Dashboard.

    Request Google Reviews

    1. Go to Marketing & loyalty > Marketing > Google reviews in Square Dashboard.

    2. Click Get Started and sign in to your Google Business Profile.

    3. On the Google Reviews page, click Get more Google reviews.

    4. Design and customize your campaign with text, emojis or hyperlinks. There is a 250-character limit per text. Click Continue.

    5. Select your audience, then click Continue.

    6. Name your campaign, then click Send Now.

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