Built for Beauty

Chris Appleton wants you to think bigger.

In the Chair with Chris Appleton: Candid conversations about the business side of beauty

Follow along as Chris Appleton talks about how to build a scalable beauty brand, make your money work for you, and establish deeper client relationships. You’ll also hear insights from LA beauty entrepreneurs Vanessa Lee from The Things We Do, a beauty concept bar, and Daniel Alfonso of Daniel Alfonso Men’s Salon.

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PD07073 - US Built For Beauty - LA Event Photos

Get to know the experts.

From Los Angeles to New York, from London to Paris, Chris Appleton is known for his work as a world-renowned conceptual hair stylist, highly sought after by some of the biggest names in music, entertainment, fashion, and advertising for his original and outstanding work. Named a “hair star” by Vogue UK, Appleton’s work has been showcased on covers and major features for top-tier magazines across the globe, including Vogue, Harper’s Bazaar, Vanity Fair, Marie Claire, Grazia, and L’Officiel Paris and Singapore. His talent has been enlisted by some of the largest and most iconic fashion houses for their seasonal shows, including Chanel, Vivienne Westwood, Fendi, Moschino, Dolce & Gabbana, Valentino, Saint Laurent, Tom Ford, and Burberry. His red carpet clients include Jennifer Lopez, Kim Kardashian, and Katy Perry.

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VANESSA LEE

Vanessa Lee is the extraordinary force behind The Things We Do and a world-renowned medical aesthetic provider. A true creative at heart, Vanessa infuses her beauty and skin care methodologies with the aim of accentuating natural beauty and facial harmony. Her reach continues to expand with thriving locations in downtown Los Angeles, Chino Hills, Venice, and O‘ahu.

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DANIEL ALFONSO

Hailing from the Bay Area, Daniel Alfonso started cutting hair in his parent’s garage and immediately gained a cult following. He moved to LA and founded Daniel Alfonso Men’s Salon, where he brings his “hair good, life good” mentality to every aspect of his business. Daniel believes in the power of hair to unlock confidence in every part of his clients’ lives.

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Built for Beauty

A BUSINESS MASTERCLASS

Watch the five-part series with Chris Appleton and Square ambassadors Sofie Pavitt and Nikki Ally Rae as they share their hard-earned wisdom and help you master the skills needed to scale your business.