A shift in consumer buying habits and temporary store closures in some markets have some nonessential retailers rethinking business operations.
Whether you sell clothes or candles, bicycles or barbecue sauce, you can adapt to the current situation with these tips and resources.
Here’s how to seamlessly make the shift to delivery.
Learn more about your options for how customers can pick up or receive their items.
From how to set up your online store for experiential gift giving to telling a brand story that captures shopper attention, we’ve assembled everything you need to stay competitive during the holidays.
From Bargain Hunters to Holiday Procrastinators, here are eight shopper personalities sellers can optimize for during the holidays to drive sales.
Our collaboration with the National Christmas Tree Association predicts the best day for consumers to buy their Christmas tree.
The holidays are full of activities shoppers don’t want to miss. Here are six ways sellers can channel this FOMO to make their brand stand out this season.
Small business owners need to stand out during the holidays to drive sales, especially online. Here are four ways online sellers can make their brand known.
With the rise of social media, shoppers care more than ever about showcasing and vetting purchases online. Here’s how sellers can craft shareable moments.
Learn how White Gardenia Co., a home goods brand, takes the stress out of holiday sales by leveraging eCommerce best practices and Square’s suite of tools.
Conscientious shoppers care about the ethics around their purchases. From communicating brand values to being transparent, here’s what sellers need to know.
With all of the gift-giving this season comes the inevitable rush of returns. Here’s how sellers can turn product returns into loyal, satisfied customers.
Traditionalists live and breath holiday spirit. From themed gifts to product displays, here’s how sellers can create a holly, jolly shopping experience.
Experiential shoppers want lasting memories as gifts. From vineyard tours to spa days. Here’s what sellers need to know about capturing their attention.
Black Friday is not just an important shopping day for larger retailers. Here are three ways smaller online sellers can maximize their sales.
Customer support is crucial for retaining customers, especially during the holidays. Chatbots can help sellers scale while maintaining a good experience.
The holidays are a perfect time to grow your repeat customer base. From personal touches to exclusive deals, here’s how sellers can foster Brand Loyalists.