- Square Sellers
How Amici Food + Beverage Co. solved their inventory management issues with Square for Retail
- Articles
10 Tips on How to Host a Wedding at Your Bar or Restaurant
- Articles
5 Things To Know When Starting a Business in Ontario
- Articles
4 Marketing Predictions for 2024
Wondering where to focus your marketing efforts in 2024? Here are our predictions for the top marketing trends in 2024.
- Conversations
CULTURAL CHEF EXCHANGE X SQUARE: MENTORSHIP SERIES | YOUR BRAND AS A REFLECTION OF YOU
Chef Darren MacLean recently met with visiting chef Andrew Clarke to fish, forage, and discuss how to create a restaurant brand that reflects your personality and values.
- Articles
Multihyphenate Businesses: What They Are and How to Start One
Being a multihyphenate business is a great way to keep up with changing industries and markets. But, what does that mean and how do you succeed?
- Conversations
How independent fashion label Cakeworthy leans on nostalgia while investing in the future of their business with Square for Retail
Learn about Cakeworthy’s rapid growth, the decision to open up brick-and-mortar locations, the importance of rewarding loyal customers and how every Cakeworthy item is designed to be “an Instagram post just waiting to be captured.”
- Articles
Consumers Want Email from Brands — Here’s How to Do It Well
New research found that consumers like to get email offers from brands over direct mail, mobile apps, and social media.
- Articles
The Importance of Starting an Online Store in 2023
Customers have embraced online shopping, and starting an online store is increasingly important for a business’s success. If you’re looking to capitalize on this trend here’s everything to know.
- Articles
How to Choose the Right Online Store Platform for Your Business
What’s one of the first decisions you make once you’re ready to make the move online? Choosing a web platform.
- Articles
How to Sell on TikTok in 2023: 5 Tips for Success
TikTok is a smart place for your business to be and can help open the door to a new and younger customer base. Here are five tips for success when selling on TikTok.
- Articles
Five Ways to Find New Customers
Business development — identifying new customer bases and building relationships — should be a top priority for growth.
- Articles
How to Attract Customers with Your Online Directory Listings
Booking platform and business directory listings are an important element of your digital presence.
- Articles
How to Sell Products Online with eCommerce Marketing
It’s not enough to create strong products if your target audience cannot find them. To turn a profit quickly, you need an eCommerce website that looks fantastic, functions seamlessly, and attracts as many customers as possible.
- Articles
How to Use Instagram Shoppable Posts to Sell on Social Media
With Instagram shoppable posts, you can sell products directly from shoppers’ feeds. Users can browse, buy, and check out without leaving the app. Here’s how to get started.
- Articles
Three Canadian Coffee Entrepreneurs on What Helps their Businesses Thrive
Here, three Canadian Square sellers and coffee entrepreneurs share what helps their businesses thrive.
- Articles
How to Promote BNPL (Buy Now, Pay Later)
BNPL (Buy Now, Pay Later) makes it easy for merchants to offer credit to customers who don’t have credit cards. Offering BNPL can boost your business’ growth.
- Articles
How the Right Return Policy Can Give You a Leg Up on the Competition
Companies want to be known for the great style, quality and value that their products provide. But even exceptional items need to be returned sometimes.
- Articles
How to Use Conversational Commerce in Your Marketing
These five strategies will help you implement conversational commerce tools into your marketing and business plan.
- Articles
5 SMS Marketing Best Practices
If you’re looking to create impactful SMS marketing campaigns but aren’t sure where to start, here are five SMS marketing best practices that can help take your text message campaigns to the next level.
- Articles
5 Cost-Effective Ways to Market Your Business on a Shoestring Budget
Here are 5 cost-effective ways to market your business on a shoestring budget.
- Square Sellers
How Peterborough's Plant Goals is growing with Square Loans
Here, we speak with Désirée about how Instagram inspired her shop’s name, the supportive nature of the small business community in Peterborough, and how Square is helping her to achieve her Plant Goals.
- Articles
6 Essential Marketing Tactics to Employ in 2022
Get your marketing strategy ready for 2022. Check out our essential marketing tactics for your small business, from social media to customer experience.
- Articles
How to Build a Salon Website
Here are seven steps that can help you build out your salon website.
- Articles
How to Set Up a Loyalty Program that Works
Looking to keep your customers coming back for more?
- Articles
How to Build a Personal Trainer Website
Here are seven steps that can help you build out your personal training website.
- Articles
The Future of Omnichannel
If you’re looking to keep tabs on consumers’ changing habits, learn what’s next in eCommerce, and see what the future holds for omnichannel retail, this post is for you.
- Articles
Marketing Ideas for Beauty Businesses
If you run a business in the beauty industry, you know how important it is to stay in touch with clients and attract new ones. Read on for some email marketing tactics that can be especially effective for beauty businesses that need a marketing makeover.
- Articles
Customer Engagement: Three Steps to a Strong Ecosystem
There are great opportunities from overhauling the way you engage with your customers throughout the entire customer lifecycle. An ecosystem of connected tools and intuitive programs gives you that.
- Articles
Saying Hello: How to Write Great Subject Lines
Here’s a guide to create an irresistible subject line.
- Articles
5 Email Marketing Best Practices
Targeted email marketing is an extremely effective way to reach customers and drive sales. Here are the top 5 email marketing tips and tricks by Square.
- Articles
What to Know Before Becoming a Large Seller
It’s important to learn all about how to start selling things online. To make your growing business sustainable, becoming a large seller requires careful and thoughtful planning and precision.
- Articles
Introducing Square Marketing
With Square’s powerful marketing platform, you can design custom campaigns with ease, automate your campaigns and even see how your efforts affect your overall profitability – all from right within your Square Dashboard.
- Articles
Retail Dictionary: 101 Important Terms All Retailers Should Know
Our retail dictionary can help you navigate all of the lingo you’re hearing day-to-day and keep you up to date with the latest trends.
- Articles
3 Ways to Prepare Your Online Business for Black Friday Sales
Black Friday is not just an important shopping day for larger retailers. Here are three ways smaller online sellers can maximize their sales.
- Articles
5 Restaurant Marketing Ideas for Reopening Your Business
As businesses reopen, customers are ready to get back out into the world and are looking for places to go. Here are 5 ways you can market your restaurant and catch customers’ attention.
- Articles
How to Increase Gift Card Sales
Learn how to create a perfect Gift Card program to ramp up sales and boost your overall revenue.
- Articles
Hair Salon Ideas: Website, Event, and Marketing Ideas
Grow your business with these effective hair salon marketing ideas. Top hair salon ideas to bring in clients, including event and hair salon website ideas.
- Articles
Why Businesses Should Embrace an Omnichannel Retail Strategy This Holiday Season
As consumers embrace multiple channels this holiday season, sellers need to meet their customers where they are with a clear omnichannel retail strategy.
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